Providing location information using matrix code
First Claim
1. A method for providing a user of a mobile electronic device with information regarding the geographic location of a business entity, the method comprising:
- detecting, utilizing the mobile electronic device, a matrix code displayed with an advertisement for the business entity, wherein the matrix code is encoded with data relating to the business entity;
decoding, at the mobile electronic device, the matrix code to retrieve the data relating to the business entityretrieving, utilizing the mobile electronic device, global positioning system (GPS) data relating to at least one of a current geographic location of the electronic mobile device or a reference geographic location;
generating, utilizing the mobile electronic device, a request for location the business entity, the request for location information including business entity identifying information retrieved from the decoded code and the GPS data previously retrieved;
transmitting over a network, utilizing the mobile electronic device, the request for location information to a server for processing;
receiving at the mobile electronic device, a response to the request, wherein the response comprises the geographic location of one or more establishments of the business entity from a plurality of establishments of the business entity, wherein the one or more establishments from the plurality of establishments are selected within a predefined proximity relative to the retrieved GPS data relating to at least one of the current geographic location of the electronic mobile device or the reference geographic location; and
displaying, utilizing the mobile electronic device or an electronic device communicatively coupled to the mobile electronic device, the response, wherein the display categorizes the one or more establishments by one or both of distance and travel time.
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Accused Products
Abstract
A method for providing a user of a mobile electronic device with information regarding the geographic location of a business entity. The method includes detecting, utilizing the mobile electronic mobile device, a matrix code. The matrix code is encoded with data relating to the business entity. The method further includes retrieving, utilizing the electronic mobile device, GPS data relating to any or all of a current geographic location of the electronic mobile device and a reference geographic location. The method further includes generating, utilizing the electronic mobile device, a request for location information with respect to the business entity.
244 Citations
20 Claims
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1. A method for providing a user of a mobile electronic device with information regarding the geographic location of a business entity, the method comprising:
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detecting, utilizing the mobile electronic device, a matrix code displayed with an advertisement for the business entity, wherein the matrix code is encoded with data relating to the business entity; decoding, at the mobile electronic device, the matrix code to retrieve the data relating to the business entity retrieving, utilizing the mobile electronic device, global positioning system (GPS) data relating to at least one of a current geographic location of the electronic mobile device or a reference geographic location; generating, utilizing the mobile electronic device, a request for location the business entity, the request for location information including business entity identifying information retrieved from the decoded code and the GPS data previously retrieved; transmitting over a network, utilizing the mobile electronic device, the request for location information to a server for processing; receiving at the mobile electronic device, a response to the request, wherein the response comprises the geographic location of one or more establishments of the business entity from a plurality of establishments of the business entity, wherein the one or more establishments from the plurality of establishments are selected within a predefined proximity relative to the retrieved GPS data relating to at least one of the current geographic location of the electronic mobile device or the reference geographic location; and displaying, utilizing the mobile electronic device or an electronic device communicatively coupled to the mobile electronic device, the response, wherein the display categorizes the one or more establishments by one or both of distance and travel time. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A system for providing location information pertaining to a particular business entity, comprising:
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a mobile device comprising; an optical input device configured to optically detect a machine readable code, wherein the machine readable code includes information relating to the particular business entity; a position determination system configured to acquire global positioning system (GPS) data; and a processing unit communicably coupled to the optical input device and the position determination system; wherein the processing unit is provided with computer implemented instructions to; decode the machine readable code; generate for transmission over a network a request that includes at least a portion of the information relating to the particular business entity from the decoded machine readable code and the GPS data previously acquired; transmit over the network the request for location information to a server for processing; receive a response to the request, wherein the response comprises the geographic location of one or more establishments of the business entity from a plurality of establishments of the business entity, wherein the one or more establishments from the plurality of establishments are selected within a predefined proximity relative to the retrieved GPS data; and display the response, wherein the display categorizes the one or more establishments by one or both of distance and travel time. - View Dependent Claims (13, 14, 15, 16, 17, 18, 19, 20)
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Specification