Collecting image search event information

• US 8,898,150 B1
• Filed: 09/10/2012
• Issued: 11/25/2014
• Est. Priority Date: 09/10/2012
• Status: Expired due to Fees

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: Google Inc. (Alphabet Inc.)
• Inventors: Kuramochi, Michihiro, Synge, James M., Ding, Zhongli
• Primary Examiner(s): Mahmoudi, Tony
• Assistant Examiner(s): Pham, Tuan A
• Application Number:
  US13/608,278
• Time in Patent Office: 806 Days
• Field of Search: None
• US Class Current: 707/722
• CPC Class Codes: G06F 16/58 Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
• CPC Class Codes: G06F 16/951 Indexing; Web crawling techniques
• CPC Class Codes: G06F 16/9538 Presentation of query results

Abstract

Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for collecting and compiling information regarding search operations. In one aspect, a query log that stores search event data items for identifiers is accessed. A proper subset of the search event data items is identified, the proper subset of search event data items being search event data items for search events related to an image search. A proper subset of the identifiers is identified, the proper subset of identifiers being identifiers associated with a search event data item for a search event related to an image search. For each identifier of the proper subset of identifiers, an image search session data object is generated using the proper subset of search event data items.

Claims

1. A method performed by data processing apparatus, the method comprising:

identifying search event data items for a plurality of identifiers, each search event data item including;

information regarding a search event;

a time stamp specifying a time and date at which the search event occurred; and

an identifier associated with the search event;

identifying a proper subset of the search event data items, the proper subset of search event data items being search event data items for search events related to an image search, wherein each search event comprises at least one of receipt of a search query, distribution of search results in response to a search query, receipt of information identifying an interaction with a search result provided in response to a search query, and receipt of information identifying an interaction with a web browser window presenting search result provided in response to a search query;

identifying a proper subset of the plurality of identifiers, the proper subset of identifiers being identifiers associated with at least one search event data item for a search event related to an image search;

generating, for each identifier of the proper subset of identifiers, at least one image search session data object using the proper subset of search event data items, each image search session data object being for a particular time period and including information regarding image search events derived from the proper subset of search event data items that include the identifier and that occurred during the time period; and

generating an image query model using the at least one image search session data object for each identifier, the image query model specifying;

images that received an interaction during an image search session for at least one of the identifiers; and

for each image that received an interaction, a two dimensional display position of the image on an image search result page when the image received the interaction.

2. The method of claim 1, wherein the information identifying an interaction with a search result provided in response to a search query comprises one of information identifying a selection of a search result and information identifying a hover over a search result by a pointer element, the information identifying the interaction with the search result further comprising a time duration value specifying a time duration of the interaction.

3. The method of claim 1, wherein each image search session data object for an identifier comprises a time ordered list of query data item, each query data item being for a particular search query received from a device associated with the identifier and including information identifying the received search query and information identifying search results provided in the response to the received search query.

4. The method of claim 3, wherein generating an image search session data object for an identifier comprises:

identifying each search event data item of the proper subset of search event data items that is associated with the identifier and further associated with an particular search query;

extracting information from each identified search event data item; and

generating a query data item for the particular search query using the extracted information.

5. The method of claim 4, wherein generating an image search session data object for an identifier further comprises:

determining whether an identified search event data item comprises information identifying an interaction with a search result provided in response to receiving the particular search query; and

creating an interaction data item as part of the query data item, the interaction data item identifying the search result receiving the interaction.

6. The method of claim 5, wherein the interaction data item further comprises information identifying a type of interaction, the type of interaction being one of a selection of the search result and a hover of a pointer element over the search result.

7. The method of claim 6, wherein the interaction data item further comprises a location within a viewport of the search result receiving the interaction.

8. The method of claim 6, wherein the interaction data item further comprises a time stamp specifying a time and date at which the interaction began.

9. The method of claim 3, wherein each query data item further comprises information identifying a viewport location for each provided search result, the viewport location defining a presentation location of the search result within a viewport.

10. The method of claim 3, wherein each query data item further comprises a location value for each provided search result, the location value specifying a page number, column number, and row number for which the provided search result is presented.

11. The method of claim 3, wherein each query data item further comprises, for each search result provided in response to the search query of the query data item, information specifying whether the search result was presented to a user.

12. The method of claim 11, wherein the information specifying whether a search result was presented to a user is determined based on a viewport location for the search result and whether that viewport location was presented to the user.

13. The method of claim 3, wherein each query data item comprises location information specifying a location of a pointer element when the search results were initially provided in response to the query.

14. The method of claim 3, further comprising:

identifying, using image search session data objects for the plurality of identifiers, each unique search query represented in the image search session data objects;

identifying, for each unique query, each query data item associated with the unique query; and

generating a query record for each identified search query, the query record comprising information extracted from each query data item associated with the identified search query.

15. The method of claim 1, wherein the image query model further specifies, for each image that received an interaction, a number of interactions received at each display position in which the image received an interaction, the interaction comprising one of a selection and a hover.

16. A non-transitory computer storage medium encoded with a computer program, the program comprising instructions that when executed by data processing apparatus cause the data processing apparatus to perform operations comprising:

identifying search event data items for a plurality of identifiers, each search event data item including;

information regarding a search event;

a time stamp specifying a time and date at which the search event occurred; and

an identifier associated with the search event;

identifying a proper subset of the search event data items, the proper subset of search event data items being search event data items for search events related to an image search, wherein each search event comprises at least one of receipt of a search query, distribution of search results in response to a search query, receipt of information identifying an interaction with a search result provided in response to a search query, and receipt of information identifying an interaction with a web browser window presenting search result provided in response to a search query;

identifying a proper subset of the plurality of identifiers, the proper subset of identifiers being identifiers associated with at least one search event data item for a search event related to an image search;

generating, for each identifier of the proper subset of identifiers, at least one image search session data object using the proper subset of search event data items, each image search session data object being for a particular time period and including information regarding image search events derived from the proper subset of search event data items that include the identifier and that occurred during the time period; and

generating an image query model using the at least one image search session data object for each identifier, the image query model specifying;

images that received an interaction during an image search session for at least one of the identifiers; and

for each image that received an interaction, a two dimensional display position of the image on an image search result page when the image received the interaction.

17. The non-transitory computer storage medium of claim 16, wherein each image search session data object for an identifier comprises a time ordered list of query data item, each query data item being for a particular search query received from a device associated with the identifier and including information identifying the received search query and information identifying search results provided in the response to the received search query.

18. The non-transitory computer storage medium of claim 17, wherein generating an image search session data object for an identifier comprises:

identifying each search event data item of the proper subset of search event data items that is associated with the identifier and further associated with an particular search query;

extracting information from each identified search event data item; and

generating a query data item for the particular search query using the extracted information.

19. The non-transitory computer storage medium of claim 18, wherein the operations of generating an image search session data object for an identifier further comprises:

determining whether an identified search event data item comprises information identifying an interaction with a search result provided in response to receiving the particular search query; and

creating an interaction data item as part of the query data item, the interaction data item identifying the search result receiving the interaction.

20. The non-transitory computer storage medium of claim 19, wherein the interaction data item further comprises information identifying a type of interaction, the type of interaction being one of a selection of the search result and a hover of a pointer element over the search result.

21. The non-transitory computer storage medium of claim 20, wherein the interaction data item further comprises a location within a viewport of the search result receiving the interaction.

22. The non-transitory computer storage medium of claim 20, wherein the interaction data item further comprises a time stamp specifying a time and date at which the interaction began.

23. The non-transitory computer storage medium of claim 17, wherein each query data item further comprises information identifying a viewport location for each provided search result, the viewport location defining a presentation location of the search result within a viewport.

24. The non-transitory computer storage medium of claim 17, wherein each query data item further comprises a location value for each provided search result, the location value specifying a page number, column number, and row number for which the provided search result is presented.

25. The non-transitory computer storage medium of claim 17, wherein each query data item further comprises, for each search result provided in response to the search query of the query data item, information specifying whether the search result was presented to a user.

26. The non-transitory computer storage medium of claim 25, wherein the information specifying whether a search result was presented to a user is determined based on a viewport location for the search result and whether that viewport location was presented to the user.

27. A system, comprising:

a data store storing a query log that stores search event data items for a plurality of identifiers, each search event data item including;

information regarding a search event;

a time stamp specifying a time and date at which the search event occurred; and

an identifier associated with the search event;

one or more computers configured to interact with the data store, the one or more computers being further configured to perform operations comprising;

identifying a proper subset of the search event data items, the proper subset of search event data items being search event data items for search events related to an image search, wherein each search event comprises at least one of receipt of a search query, distribution of search results in response to a search query, receipt of information identifying an interaction with a search result provided in response to a search query, and receipt of information identifying an interaction with a web browser window presenting search result provided in response to a search query;

identifying a proper subset of the plurality of identifiers, the proper subset of identifiers being identifiers associated with at least one search event data item for a search event related to an image search;

generating, for each identifier of the proper subset of identifiers, at least one image search session data object using the proper subset of search event data items, each image search session data object being for a particular time period and including information regarding image search events derived from the proper subset of search event data items that include the identifier and that occurred during the time period; and

generating an image query model using the at least one image search session data object for each identifier, the image query model specifying;

images that received an interaction during an image search session for at least one of the identifiers; and

for each image that received an interaction, a two dimensional display position of the image on an image search result page when the image received the interaction.