Method and system for implementing a card product with multiple customized relationships
First Claim
1. A computer implemented method for providing a financial product with a variable relationship, the method comprising the steps of:
- associating, by at least one computer processor, a financial product with a customer, the financial product having a variable relationship specific to the customer and the financial product being associated with a funding account;
identifying, by at least one computer processor, one or more rules for defining the variable relationship of the financial product for the customer;
monitoring, by at least one computer processor, customer behavior, wherein the customer behavior comprises spending habits, payment habits and transaction history;
applying, by at least one computer processor, the variable relationship to the financial product for the customer based at least in part on the one or more rules and the customer behavior; and
based on the monitored customer behavior, generating one or more incentives, rewards and offers for the customer and modifying the associated financial product.
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Abstract
According to one embodiment, the present invention relates to a method and a system for implementing a card product or access mechanism with multiple relationships with an issuing entity (e.g., bank, etc.) where each relationship may be defined by one or more sets of rules that are customized for a particular customer. A computer implemented method and system for implementing a mechanism with multiple customized relationships may involve identifying one or more customized rules for an access mechanism associated with a customer; establishing a plurality of accounts for the customer wherein the plurality of accounts comprise different accounts with different account characteristics; and invoking one of the plurality of accounts for a transaction through the access mechanism, based at least in part on the one or more customized rules; wherein the plurality of accounts share at least one funding account.
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Citations
20 Claims
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1. A computer implemented method for providing a financial product with a variable relationship, the method comprising the steps of:
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associating, by at least one computer processor, a financial product with a customer, the financial product having a variable relationship specific to the customer and the financial product being associated with a funding account; identifying, by at least one computer processor, one or more rules for defining the variable relationship of the financial product for the customer; monitoring, by at least one computer processor, customer behavior, wherein the customer behavior comprises spending habits, payment habits and transaction history; applying, by at least one computer processor, the variable relationship to the financial product for the customer based at least in part on the one or more rules and the customer behavior; and based on the monitored customer behavior, generating one or more incentives, rewards and offers for the customer and modifying the associated financial product. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A computer implemented system for implementing a mechanism with multiple customized relationships, the system comprising:
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a processor, and a memory comprising computer-readable instructions which when executed by the processor cause the processor to perform the steps comprising; associating a financial product with a customer, the financial product having a variable relationship specific to the customer and the financial product being associated with a funding account; identifying one or more rules for defining the variable relationship of the financial product for the customer; monitoring customer behavior, wherein the customer behavior comprises spending habits, payment habits and transaction history; applying the variable relationship to the financial product for the customer based at least in part on the one or more rules and the customer behavior; and based on the monitored customer behavior, generating one or more incentives, rewards and offers for the customer and modifying the associated financial product. - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19, 20)
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Specification