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Domain expertise determination

  • US 8,930,357 B2
  • Filed: 11/06/2012
  • Issued: 01/06/2015
  • Est. Priority Date: 10/06/2008
  • Status: Active Grant
First Claim
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1. A method comprising:

  • monitoring a web browser session by a user, including;

    identifying a search query submitted by the user, the search query generating a search results page, the search results page including links to web sites in a technical domain;

    during the web browser session, monitoring the user'"'"'s interaction with one or more web pages of the linked websites, including;

    determining the branchiness of the user'"'"'s interaction with the search results page; and

    identifying one or more technical words in said one or more web pages; and

    determining an expertise of the user within the technical domain based on the determined branchiness of the user'"'"'s interaction and by comparing the one or more technical words to a mapping of technical words to expertise for the technical domain.

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