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Systems and methods for deterring traversal of domains containing network resources

  • US 8,930,437 B2
  • Filed: 07/05/2010
  • Issued: 01/06/2015
  • Est. Priority Date: 10/05/2009
  • Status: Active Grant
First Claim
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1. A system for monitoring events that increase the likelihood that a user of a network resource will depart from a domain associated with the network resource, the system comprising:

  • a first computing system resident in a first network domain that maintains content accessible by a plurality of users of the first network domain;

    a second computing system configured to determine an occurrence of an event that precedes a transition of a user from the first network domain to a second network domain; and

    an agent provided to a user device including a browser and operated by the user and configured to transmit information associated with elements of the content displayed on the user device to the second computing system when the user interacts with the elements of the content, the browser configured to display the content and the second computing system configured to determine the occurrence of the event based on the information and further configured to offer the user alternative content from the first network domain based on user interaction found in the elements and the user device including a browser configured to facilitate display of the alternative content, the browser further monitoring copy events associated with the elements and the agent configured to monitor interactions of the user with the content displayed on the user device and the second computing system configured to analyze the information associated with elements of the content displayed when the user interacts with the elements of the content to determine the probability that the user will depart from the domain that provided the content and the second computing system further configured to selectively offer the user the alternative content from the domain when the probability exceeds a predetermined level that measures at least one of a text string length and a number of words that are copied.

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