Bookmarking, cataloging and purchasing system for use in conjunction with streaming and non-streaming media on multimedia devices

• US 8,949,905 B1
• Filed: 06/29/2012
• Issued: 02/03/2015
• Est. Priority Date: 07/05/2011
• Status: Active Grant

• Current Assignee: Randian, Inc.
• Original Assignee: Randian, LLC
• Inventors: Truitner, Ian
• Primary Examiner(s): Shang, Annan
• Application Number:
  US13/537,489
• Time in Patent Office: 949 Days
• Field of Search: 725 37- 61, 725 87-118, 725131-134, 725139-142, 709217-232
• US Class Current: 725/60
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]
• CPC Class Codes: H04N 21/2542 for selling goods, e.g. TV shopping payment schemes, payment architectures or payment protocols for electronic shopping systems G06Q20/12
• CPC Class Codes: H04N 21/435 Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
• CPC Class Codes: H04N 21/4438 Window management, e.g. event handling following interaction with the user interface
• CPC Class Codes: H04N 21/4722 for requesting additional data associated with the content
• CPC Class Codes: H04N 21/478 Supplemental services, e.g. displaying phone caller identification, shopping application
• CPC Class Codes: H04N 21/47815 Electronic shopping payment schemes, payment architectures or payment protocols for electronic shopping systems G06Q20/12
• CPC Class Codes: H04N 21/858 Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot
• CPC Class Codes: H04N 21/8586 by using a URL processing chained hypermedia data for information retrieval G06F16/94; information retrieval from the Internet by using URLs G06F16/955; URL in broadcast information H04H20/93; Web-based protocols H04L67/02

Abstract

A system and process by which a product and the data associated with the product, including standard product information, information associated with the context of the product, external information, as well as live updates and feeds, are accessible to a purchaser during and after the viewing of streaming and non-streaming media on a multi-media device. The system includes a means of purchasing products online on a multimedia device, both during and after a streaming video, that is low cost and easy to use and access. It provides the ability to create and build an interactive catalog and bookmarking system and provides interactive use among the video, the retailers, and buyers, and also the ability for live, automatic, online updates of product, sales and user information and comments.

Claims

1. A computer system comprising:

a processor;

a display; and

a memory system, comprising instructions, which, when executed, cause the computer system to perform a multi-objective presentation and sale of goods and services by a bookmarking, cataloging and purchasing method, the method comprising the steps of;

a. engaging a continuously running online video source;

b. determining the type of display on which the video source is being viewed;

c. enacting user interaction protocols appropriate for the type of display determined;

d. determining that the video source has a transparent layer containing digital data regarding goods and services;

e. accessing the digital data from the continuously running online video source;

f. transferring the digital data from the continuously running online video source to a searchable catalog containing information about goods and services appearing on the continuously running video source, presenting the information about the goods and services in the searchable catalog to enable selection of a good or a service by a consumer;

g. awaiting input from a consumer to display data regarding a good or service while the continuously running online video source runs;

h. displaying data related to a good or service upon input from the consumer;

i. prompting the consumer to either select or not select the good or service;

j. automatically bookmarking the good or service to a catalog system if the consumer selects the good or service;

k. prompting the consumer to display detailed information regarding the good or service and displaying the detailed information upon an affirmative response from the consumer;

l. providing an option to purchase good or service within the detailed information regarding the good or service;

m. placing the good or service in a virtual cart for future purchase, if consumer elects the option to purchase good or service;

n. providing a purchasing capability for the good or service;

o. repeating steps f through n until completion of video;

p. displaying, upon completion of video, information regarding various goods and services within the video source, including all bookmarked goods and services;

q. awaiting a selection by the consumer for more information regarding goods and services seen within the continuously running online video source, for viewing bookmarked goods and services, for viewing and purchasing goods and services in the virtual cart, for accessing information regarding other goods and services in the catalog system, or for other menu functions while the video source is continuously running so as not to disrupt the continuously running online video source; and

r. performing the selection of the consumer.

2. The computer system of claim 1, wherein performing any of the selected functions further comprises the functionality of the consumer selecting to view detailed information regarding a good or service, bookmark or unbookmark a good or service, add or remove good or service to or from cart, to search catalog for goods and services and to exit the menu.

3. The computer system of claim 1, wherein bookmarking the good or service to a catalog system if the consumer selects the good or service further comprises the step of:

engaging an item description, at which the consumer is prompted for a yes or no response and a yes response results in a detailed description of the good or service appearing with an option to purchase and add to shopping cart and proceed to shopping cart.

4. The computer system of claim 1, further comprising the step of engaging a downloaded link application from which the catalog and purchasing steps of the present invention are accessed.

5. A computer system comprising:

a processor;

a display; and

a memory system, comprising instructions, which, when executed, cause the computer system to perform a multi-objective presentation and sale of goods and services by a bookmarking, cataloging and purchasing method, the method comprising the steps of;

a. engaging a continuously running online video source;

b. determining that the video source has a transparent layer containing digital data regarding goods and services;

c. accessing the digital data from the continuously running online video source;

d. transferring the digital data from the continuously running online video source to a searchable catalog containing information about goods and services appearing on the continuously running video source, presenting the information about the goods and services in the searchable catalog to enable selection of a good or a service by a consumer;

e. bookmarking the good or service to a catalog system if the consumer selects the good or service;

f. providing an option to purchase good or service within the detailed information regarding the good or service;

g. placing the good or service in a virtual cart for future purchase, if consumer elects the option to purchase good or service;

h. providing a purchasing capability for the good or service;

i. repeating steps d through h until completion of the continuously running online video;

j. awaiting a selection by the consumer for more information regarding goods and services seen within the continuously running online video source, for viewing bookmarked goods and services, for viewing and purchasing goods and services in the virtual cart, for accessing information regarding other goods and services in the catalog system, or for other menu functions while the video source is continuously running so as not to disrupt the continuously running online video source; and

k. performing the selection of the consumer.

6. The computer system in accordance with claim 5, further comprising:

inserting the following steps after step “

a”

a. determining the type of display on which the video source is being viewed; and

b. enacting user interaction protocols appropriate for the type of display determined.

7. The computer system in accordance with claim 6, further comprising:

inserting the following steps after step “

d”

a. awaiting input from a consumer to display data regarding a good or service while the video source runs;

b. displaying data related to a good or service upon input from the consumer;

c. prompting the consumer to either select or not select the good or service; and

d. prompting the consumer to display detailed information regarding the good or service and displaying the detailed information upon an affirmative response from the consumer; and

e. providing an option to purchase good or service within the detailed information regarding the good or service.

8. The computer system in accordance with claim 7, further comprising:

a. displaying, upon completion of video, information regarding various goods and services within the continuously running online video source, including all bookmarked goods and services.

9. The computer system of claim 5, wherein performing any of the selected functions further comprises the functionality of the consumer selecting to view detailed information selected from the group consisting of a good or service, bookmark or unbookmark a good or service, add or remove good or service to or from cart, to search catalog for goods and services and to exit the menu.

10. The computer system of claim 5, wherein bookmarking the good or service to a catalog system if the consumer selects the good or service further comprises the step of:

a. engaging an item description, at which the consumer is prompted for a yes or no response wherein a no response results in resuming the video and a yes response results in a detailed description of the good or service appearing with an option to purchase and add to shopping cart and an option to resume the video or proceed to shopping cart.