Method and apparatus for creating dynamic webpages in a media communication system

• US 8,973,046 B2
• Filed: 08/27/2014
• Issued: 03/03/2015
• Est. Priority Date: 10/27/2008
• Status: Active Grant

• Current Assignee: AT&T Intellectual Property I LP (AT&T, Inc.)
• Original Assignee: AT&T Intellectual Property I LP (AT&T, Inc.)
• Inventors: McCarthy, Mary, Davis, Bryan P., Coldwell, Robert
• Primary Examiner(s): Lonsberry, Hunter B
• Application Number:
  US14/469,774
• Publication Number:
  US 20140366058A1
• Time in Patent Office: 188 Days
• Field of Search: 725 45- 47, 725/109
• US Class Current: 725/46
• CPC Class Codes: G06F 16/972 Access to data in other repository systems, e.g. legacy data or dynamic Web page generation
• CPC Class Codes: G06F 16/986 Document structures and storage, e.g. HTML extensions
• CPC Class Codes: H04L 51/04 Real-time or near real-time messaging, e.g. instant messaging [IM]
• CPC Class Codes: H04L 67/306 User profiles
• CPC Class Codes: H04N 21/2543 Billing , e.g. for subscription services payment schemes, architectures or protocols G06Q20/00; e-commerce G06Q30/00; arrangements for billing for the use of broadcast information or broadcast-related information H04H60/21
• CPC Class Codes: H04N 21/25883 being end-user demographical data, e.g. age, family status or address arrangements for identifying locations of users in broadcast systems H04H60/52
• CPC Class Codes: H04N 21/25891 being end-user preferences retrieval of video data in a video database based on user preferences G06F16/739; arrangements for recognizing users' preferences H04H60/46; user profiles in network data switching protocols H04L67/306; processing of user preferences or user profiles in wireless networks H04W8/18
• CPC Class Codes: H04N 21/26225 involving billing parameters, e.g. priority for subscribers of premium services
• CPC Class Codes: H04N 21/26258 for generating a list of items to be played back in a given order, e.g. playlist, or scheduling item distribution according to such list retrieval of multimedia data based on playlists G06F16/40
• CPC Class Codes: H04N 21/2668 Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles information retrieval from the Internet by querying with filtering and personalisation G06F16/9535; arrangements for replacing or switching information during the broadcast H04H20/10; push services over packet-switching network H04L12/1859; adaptation of message content in packet-switching networks H04L51/063
• CPC Class Codes: H04N 21/431 Generation of visual interfaces for content selection or interaction; Content or additional data rendering
• CPC Class Codes: H04N 21/4312 involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
• CPC Class Codes: H04N 21/478 Supplemental services, e.g. displaying phone caller identification, shopping application
• CPC Class Codes: H04N 21/4782 Web browsing , e.g. WebTV
• CPC Class Codes: H04N 21/4788 communicating with other users, e.g. chatting arrangements for providing for computer conferences, e.g. chat rooms, to substation in data switching networks H04L12/1813; distributed application using peer-to-peer [P2P] networks H04L67/104
• CPC Class Codes: H04N 21/6125 involving transmission via Internet transmission by internet of broadcast information H04H60/82
• CPC Class Codes: H04N 21/8173 End-user applications, e.g. Web browser, game
• CPC Class Codes: H04N 21/8543 using a description language, e.g. Multimedia and Hypermedia information coding Expert Group [MHEG], eXtensible Markup Language [XML] information retrieval of semistructured data, the underlying structure being taken into account, e.g. mark-up language structure data G06F16/80
• CPC Class Codes: H04N 21/8545 for generating interactive applications

Abstract

A system that incorporates teachings of the present disclosure may include, for example, an Internet Protocol Television system having a controller to create a template defining a format of presentation of an webpage or HTML page using an iTV or IPTV application system, receive a request for the page from a subscriber of the iTV or IPTV system. The system can access application system subscriber data for the subscriber and a presentation of the page is dynamically adapted according to the application system subscriber data. In one alternative at, the page can be dynamically adapted by changing in content or by changing a look and feel of an HTML page or webpage. In another alternative, the webpage or HTML page can be dynamically adapted by modifying graphic user interface elements based on the application system subscriber data. Other embodiments are disclosed.

Claims

1. A web server, comprising:

a memory to store instructions;

a processor coupled to the memory, wherein responsive to executing the instructions, the processor performs operations comprising;

receiving a request for a webpage from a device used by a subscriber of a television application system, wherein the webpage was generated via the television application system;

obtaining application system subscriber data comprising available subscribed-to services at the device;

determining available communication resources at the device to identify determined available communication resources; and

adapting a presentation of the webpage at the device to exclude subscribed-to services provided by other content providers that are not identified in the application system subscriber data,

wherein the available communication resources comprise a voice over internet protocol communication service, and wherein the webpage comprises a customized graphical user interface element for making a voice over internet protocol call connection to a third party service provider responsive to a selection of the customized graphical user interface element.

2. The web server of claim 1, wherein the television application system is managed by a television service provider.

3. The web server of claim 1, wherein the adapting of the presentation further comprises changing a system functionality of the webpage based upon the subscribed-to services available at the device identified by the application system subscriber data.

4. The web server of claim 1, wherein the adapting of the presentation further comprises changing a portion of a graphical user interface of the webpage based upon the subscribed-to services available at the device identified by the application system subscriber data.

5. The web server of claim 1, wherein the webpage is adapted based upon psychographic data of the subscriber.

6. The web server of claim 1, wherein the webpage is adapted based upon demographic data.

7. The web server of claim 1, wherein the webpage is created based on a template that defines a format of the presentation of the webpage.

8. The web server of claim 1, wherein the subscribed-to services presented in the webpage include information that is only related to content provided by a content provider of the subscribed-to services.

9. The web server of claim 1, wherein the available subscribed-to services further comprise an email service and an internet access service.

10. A web server, comprising:

a memory to store instructions;

a processor coupled to the memory, wherein responsive to executing the instructions, the processor performs operations comprising;

receiving a request for an interactive television webpage from a device used by a subscriber of an interactive television system;

receiving from the interactive television system, application system subscriber data comprising subscribed-to services available at the device;

determining available communication resources at the device to identify determined available communication resources; and

adapting a presentation of the interactive television webpage at the device to exclude subscribed-to services provided by other content providers that are not identified in the application system subscriber data,

wherein the available communication resources comprises a messaging system, and wherein the webpage comprises a customized graphical user interface element for sending a message containing subscriber information to a third party service provider when selecting the customized graphical user interface element.

11. The web server of claim 10, wherein the interactive television system comprises an interactive cable television system or an interactive satellite television system.

12. The web server of claim 10, wherein the adapting further comprises changing a portion of a graphical user interface of the webpage based upon the subscribed-to services available at the device identified by the application system subscriber data.

13. The web server of claim 10, wherein the webpage is created using a template defining a format of the presentation of the interactive television webpage using a television application system.

14. The web server of claim 10, wherein the subscribed-to services presented in the webpage include information only to an extent that the information is related to content provided by a content provider of the subscribed-to services.

15. The web server of claim 10, wherein the adapting further comprises changing a system functionality of the webpage based upon the subscribed-to services available at the device identified by the application system subscriber data.

16. A method, comprising:

receiving, by a system comprising a processor, a request for an interactive television page from a device used by a subscriber of a television application system, wherein the interactive television page is created with a template defining a format of presentation of the interactive television page;

receiving from the television application system, application system subscriber data comprising subscribed-to services available at the device; and

adapting, by the system, a presentation of the interactive television page by excluding subscribed-to services provided by other content providers that are not identified in the application system subscriber data,

wherein available communication resources comprises a messaging system, and wherein the interactive television page comprises a customized graphical user interface element for sending a message containing subscriber information to a third party service provider when selecting the customized graphical user interface element.

17. The method of claim 16, wherein the adapting further comprises changing of one of content or system functionality of the interactive television page based upon the subscribed-to services available at the device identified by the application system subscriber data.

18. The method of claim 16, wherein the interactive television page is adapted by changing a presentation aspect of the interactive television page.

19. The method of claim 16, wherein the interactive television page is adapted based upon psychographic data of the subscriber.

20. The method of claim 16, wherein the interactive television page is adapted based upon demographic data.