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Actionable search results for visual queries

  • US 8,977,639 B2
  • Filed: 08/11/2010
  • Issued: 03/10/2015
  • Est. Priority Date: 12/02/2009
  • Status: Active Grant
First Claim
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1. A computer-implemented method of processing a visual query comprising:

  • at a server system having one or more processors and memory storing one or more programs for execution by the one or more processors;

    receiving a visual query from a client system, wherein the visual query comprises an image;

    in response to receiving the visual query;

    obtaining a plurality of search results to the visual query;

    analyzing the image to identify an entity in the visual query;

    identifying one or more client-side actions corresponding to the identified entity based on information in the plurality of search results;

    creating one or more actionable search result elements configured to launch respective client-side actions, wherein the actionable search result element includes a user selectable element that identifies the particular client-side action with respect to the identified entity; and

    sending (i) the one or more actionable search result elements and (ii) at least one search result in the plurality of search results to the client system configured to display a search results list including one or more search results and to separately display of the one or more actionable search result elements in a display area;

    wherein the at least one search result is formatted for display in the search result portion of a display on the client system;

    wherein the actionable search result element is formatted for display in the search result element portion of the display, andthe search result element portion is different than the search result portion of the display.

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