System and method for providing location based services at a shopping facility
First Claim
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1. A computer implemented method for providing location based services to consumers, the computer implemented method comprising:
- registering a mobile device associated with a user for the location-based services;
creating a user profile that includes a plurality of stores and interests associated with the user, wherein the user profile further includes demographic information associated with the user;
monitoring for the presence of the mobile device in a shopping facility using a plurality of femto cells placed at different areas of the shopping facility;
in response to detecting the presence of the mobile device in a shopping facility;
performing a criminal records check on the user based upon the demographic information included in the user profile, wherein an identity of the user is determined by communicating with a service provider'"'"'s subscriber account data base or performing a reverse phone lookup;
in response to receiving a user-generated request for advertising materials, determining if the mobile device is within a specified range of a store in the shopping facility by triangulating the signal of the mobile device using the plurality of femto cells, wherein the store is one of the plurality of stores associated with the user profile;
responsive to the mobile device being within the specified range of the store in the shopping facility, retrieving advertising information associated with the store from a marketing database;
transmitting the advertising information to the mobile device, wherein the advertising information includes an advertised item and a number of the advertised item available at the store;
generating a marketing report using the demographic information associated with the user and information about items purchased by the user, wherein the marketing report breaks down the average costs of items by income level, race, and age; and
providing the marketing report to at least one of the stores in the shopping facility.
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Abstract
Embodiments of the disclosed invention include a system and a method for providing location-based services to consumers of a shopping facility. In one embodiment, a consumer creates a user account, user profile, and registers one or mobile devices. The system monitors for the presence of the registered mobile devices within one or more shopping facilities. The system transmits advertising material corresponding to the user created profile to a detected registered mobile device in response to the registered mobile device being within a specified range of a store associated with the user created profile.
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Citations
16 Claims
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1. A computer implemented method for providing location based services to consumers, the computer implemented method comprising:
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registering a mobile device associated with a user for the location-based services; creating a user profile that includes a plurality of stores and interests associated with the user, wherein the user profile further includes demographic information associated with the user; monitoring for the presence of the mobile device in a shopping facility using a plurality of femto cells placed at different areas of the shopping facility; in response to detecting the presence of the mobile device in a shopping facility; performing a criminal records check on the user based upon the demographic information included in the user profile, wherein an identity of the user is determined by communicating with a service provider'"'"'s subscriber account data base or performing a reverse phone lookup; in response to receiving a user-generated request for advertising materials, determining if the mobile device is within a specified range of a store in the shopping facility by triangulating the signal of the mobile device using the plurality of femto cells, wherein the store is one of the plurality of stores associated with the user profile; responsive to the mobile device being within the specified range of the store in the shopping facility, retrieving advertising information associated with the store from a marketing database; transmitting the advertising information to the mobile device, wherein the advertising information includes an advertised item and a number of the advertised item available at the store; generating a marketing report using the demographic information associated with the user and information about items purchased by the user, wherein the marketing report breaks down the average costs of items by income level, race, and age; and providing the marketing report to at least one of the stores in the shopping facility. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A set of data processing systems for providing location based services to consumers, the set of data processing systems comprising:
- memory for storing computer usable program code;
one or more processing units in communication with the memory, wherein the one or more processing units executes the computer usable program code to; register a mobile device associated with a user for the location-based services; create a user profile that includes a plurality of stores and interests associated with the user, wherein the user profile further includes demographic information associated with the user; monitor for the presence of the mobile device in a shopping facility using a plurality of femto cells placed at different areas of the shopping facility; in response to detecting the presence of the mobile device in a shopping facility;
perform a criminal records check on the user based upon the demographic information included in the user profile;
wherein an identity of the user is determined by communicating with a service provider'"'"'s subscriber account data base or performing a reverse phone lookup;in response to receiving a user-generated request for advertising materials, determine if the mobile device is within a specified range of a store in the shopping facility by triangulating the signal of the mobile device using the plurality of femto cells, wherein the store is one of the plurality of stores associated with the user profile retrieve advertising information associated with the store from a marketing database;
transmit the advertising information to the mobile device, wherein the advertising information includes an advertised item and a number of the advertised item available at the store;generating a marketing report using the demographic information associated with the user and information about items purchased by the user, wherein the marketing report breaks down the average costs of items by income level, race, and age; and
providing the marketing report to at least one of the stores in the shopping facility. - View Dependent Claims (10, 11, 12, 13, 14, 15, 16)
- memory for storing computer usable program code;
Specification