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Augmented reality display apparatus and related methods using database record data

  • US 9,007,364 B2
  • Filed: 08/24/2012
  • Issued: 04/14/2015
  • Est. Priority Date: 10/12/2011
  • Status: Active Grant
First Claim
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1. A computer implemented method for providing an augmented reality display of an image with database record data, the method comprising:

  • receiving, at one or more processors, data of the image;

    sending a request message requesting record data associated with the image data from one or more of a plurality of Customer Relationship Management (CRM) records stored in a database system, the database system being associated with a CRM service;

    receiving the requested record data;

    generating a graphical display of the image augmented with the record data based at least in part on one or both of a position or an orientation of the image, the graphical display comprising a selectable link providing one or more of;

    access to a CRM record associated with the record data, or communication with a person associated with the image and associated with the record data; and

    providing the graphical display of the record data in combination with the image on a display device.

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