Consumer driven methods for associating content identifiers with related web addresses
First Claim
1. A method comprising:
- receiving content identification derived from media, wherein the content identification is derived only from audible portions of the media or derived only from video picture portions of the media;
determining, using a processor, whether web content exists that is associated with the content identification;
providing the web content or a pointer to the web content if the web content exists; and
allowing a user who provided the content identification to provide or host web content that is associated with the content identification if the web content does not exist, wherein the user is a third-party relative to a creator or distributor of the media, wherein the user is allowed to provide or maintain provided web content for only a predetermined time period.
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Accused Products
Abstract
The present invention provides methods to provide or establish links, web addresses or web content with media (e.g., audio, videos or imagery). In one implementation, we provide a method comprising: upon receipt of a content identifier associated with media, initiating a time-limited auction for a right to associated a link or website with the content identifier; receiving additional bids for the right; and at a conclusion of a predetermined time associated with the time-limited auction, awarding the right to associate a link or website with the content identifier. In another implementation we provide a method including awarding a right to provide or host web content; and monitoring provided or hosted web content to ensure that non-advertising content is maintained at or above a predetermined level. In yet another implementation, we provide a method including: receiving a content identifier associated with media; determining whether web content exists that is associated with the content identifier; if the web content exists, providing the web content or a pointer to the web content; and if web content does not exist, allowing a user who provided the content identifier to provide or host web content.
109 Citations
21 Claims
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1. A method comprising:
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receiving content identification derived from media, wherein the content identification is derived only from audible portions of the media or derived only from video picture portions of the media; determining, using a processor, whether web content exists that is associated with the content identification; providing the web content or a pointer to the web content if the web content exists; and allowing a user who provided the content identification to provide or host web content that is associated with the content identification if the web content does not exist, wherein the user is a third-party relative to a creator or distributor of the media, wherein the user is allowed to provide or maintain provided web content for only a predetermined time period. - View Dependent Claims (2, 3, 4, 5, 6, 19)
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7. A non-transitory computer-readable medium having instructions stored thereon, the instructions comprising:
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instructions to receive content identification derived from media, wherein the content identification is derived only from audible portions of the media or derived only from video picture portions of the media; instructions to determine whether web content exists that is associated with the content identification; instructions to provide the web content or a pointer to the web content if the web content exists; and instructions to allow a user who provided the content identification to provide or host web content that is associated with the content identification if the web content does not exist, wherein the user is a third-party relative to a creator or distributor of the media, wherein the user is allowed to provide or maintain provided web content for only a predetermined time period. - View Dependent Claims (8, 9, 10, 11, 12, 20)
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13. A system comprising:
one or more processors configured to; receive content identification derived from media, wherein the content identification is derived only from audible portions of the media or derived only from video picture portions of the media; determine whether web content exists that is associated with the content identification; provide the web content or a pointer to the web content if the web content exists; and allow a user who provided the content identification to provide or host web content that is associated with the content identification if the web content does not exist, wherein the user is a third-party relative to a creator or distributor of the media, wherein the user is allowed to provide or maintain provided web content for only a predetermined time period. - View Dependent Claims (14, 15, 16, 17, 18, 21)
Specification