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Method and apparatus for identifying media content presented on a media playing device

  • US 9,049,468 B2
  • Filed: 09/14/2012
  • Issued: 06/02/2015
  • Est. Priority Date: 02/17/2000
  • Status: Expired due to Term
First Claim
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1. A method comprising:

  • receiving a media sample by a computing device executing a server engine, the media sample having been created by a media device from a segment of media content, wherein the media content was at least a portion of a streamed or broadcast work received by the media device, the segment being a portion of the media content that is less than an entirety of the work, and the media sample comprising a digital fingerprint based on perceptual features of the segment;

    identifying, by the computing device, a known work of a plurality of known works that corresponds to the streamed or broadcast work based on comparing the media sample to a plurality of reference samples from the plurality of known works, wherein comparing the media sample to a reference sample from a known work comprises;

    dividing the media sample into a series of overlapping frames, each frame comprising a distinct digital fingerprint and having a size that corresponds to a size of the reference sample;

    making comparisons between one or more of the overlapping frames and the reference sample for the known work; and

    for each comparison between a frame of the media sample and the reference sample of the known work, computing a distance value representative of a similarity between the frame and the reference sample, wherein the known work is determined to correspond to the work if a computed distance value between any frame of the media sample and the reference sample of the known work is lower than a threshold;

    transmitting, by the computing device, content-related data associated with the identified known work, wherein the content-related data is received by a client device and wherein the client device comprises the media device;

    receiving a log of user activity generated by the client device, wherein the log is based on the content-related data; and

    transmitting an offer for purchase of at least one of a product or a service related to said content-related data based on said log, wherein the offer is received by the client device.

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