Providing a viewer incentive with video content

• US 9,071,876 B2
• Filed: 11/12/2013
• Issued: 06/30/2015
• Est. Priority Date: 02/29/2000
• Status: Expired due to Term

• Current Assignee: Intel Corporation
• Original Assignee: Intel Corporation
• Inventors: Kinder, David B., Mallare, Amanda C., Casey, Scott P.
• Primary Examiner(s): Sheleheda, James R
• Application Number:
  US14/077,533
• Publication Number:
  US 20140130078A1
• Time in Patent Office: 595 Days
• Field of Search: 725/5, 725/14, 725/40, 705/14.1
• US Class Current: 1/1
• CPC Class Codes: H04N 21/2543 Billing , e.g. for subscription services payment schemes, architectures or protocols G06Q20/00; e-commerce G06Q30/00; arrangements for billing for the use of broadcast information or broadcast-related information H04H60/21
• CPC Class Codes: H04N 21/4312 involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
• CPC Class Codes: H04N 21/44224 Monitoring of user activity on external systems, e.g. Internet browsing
• CPC Class Codes: H04N 21/478 Supplemental services, e.g. displaying phone caller identification, shopping application
• CPC Class Codes: H04N 21/4784 receiving rewards
• CPC Class Codes: H04N 21/812 involving advertisement data advertising per se G06Q30/02
• CPC Class Codes: H04N 21/8586 by using a URL processing chained hypermedia data for information retrieval G06F16/94; information retrieval from the Internet by using URLs G06F16/955; URL in broadcast information H04H20/93; Web-based protocols H04L67/02
• CPC Class Codes: H04N 7/088 the inserted signal being digital
• CPC Class Codes: H04N 7/17318 Direct or substantially direct transmission and handling of requests

Abstract

Video content may be transmitted with enhanced content or ancillary information that includes viewer loyalty incentives. The viewer loyalty incentives may be in the form of incentives, certificates or other information which may accumulate depending on viewing time. The more the viewer watches, the more incentives the viewer may receive.

Claims

1. A computer-implemented method comprising:

providing indications of a plurality of content available for viewing;

providing an association for one of the plurality of content with a visual indication of a distinct earning by access of the one content;

tracking a distinct earning from access of the one content;

providing a first visual depiction of earnings;

providing a second visual depiction of remaining earnings to obtain an incentive, the first and second visual depictions being different so as to indicate whether the incentive is available or unavailable, said first and second visual depictions being graphical depictions such that said second visual depiction has a first size indicating an amount of earnings to obtain an incentive and said first visual depiction has a size indicating an amount of earnings, such that a user can visually compare said sizes to judge the amount of earnings needed to obtain said incentive; and

in response to the earnings achieving the incentive, indicating that the incentive is available.

2. The method of claim 1, further comprising:

in response to a display of an entire content, providing the earning.

3. The method of claim 1, further comprising:

in response to not displaying an entire content, not providing the earning.

4. The method of claim 1, wherein the incentive includes one or more of coupons for discounted products, games, stickers, trading cards, video clips, pictures, music, audio material, and textual material.

5. The method of claim 1, further comprising:

providing the visual indication of an earning as part of ancillary information.

6. The method of claim 1, wherein the content comprises audio or visual content.

7. A system comprising:

at least one processor configured to;

provide indications of a plurality of content available for viewing;

provide an association for one of the plurality of content with a visual indication of a distinct earning by access of the one content;

track a distinct earning from access of the one content;

provide a first visual depiction of earnings;

provide a second visual depiction of remaining earnings to obtain an incentive, the first and second visual depictions being different so as to indicate whether the incentive is available or unavailable, said first and second visual depictions being graphical depictions such that said second visual depiction has a first size indicating an amount of earnings to obtain an incentive and said first visual depiction has a size indicating an amount of earnings, such that a user can visually compare said sizes to judge the amount of earnings needed to obtain said incentive; and

in response to the earnings achieving the incentive, indicate that the incentive is available.

8. The system of claim 7, wherein the at least one processor is to:

in response to a display of an entire content, provide the earning.

9. The system of claim 7, wherein the at least one processor is to:

in response to not displaying an entire content, not provide the earning.

10. The system of claim 7, wherein the incentive includes one or more of coupons for discounted products, games, stickers, trading cards, video clips, pictures, music, audio material, and textual material.

11. The system of claim 7, wherein the at least one processor is to:

provide the visual indication of an earning as part of ancillary information.

12. The system of claim 7, wherein the content comprises audio or visual content.

13. The system of claim 7, further comprising a transmitter to transmit the content.

14. The system of claim 7, further comprising a receiver to receive the content.

15. At least one non-transitory computer readable medium, comprising instructions stored thereon, which when executed by at least one processor, cause the at least one processor to:

provide indications of a plurality of content available for viewing;

provide an association for one of the plurality of content with a visual indication of a distinct earning by access of the one content;

track a distinct earning from access of the one content;

provide a first visual depiction of earnings;

provide a second visual depiction of remaining earnings to obtain an incentive, the first and second visual depictions being different so as to indicate whether the incentive is available or unavailable, said first and second visual depictions being graphical depictions such that said second visual depiction has a first size indicating an amount of earnings to obtain an incentive and said first visual depiction has a size indicating an amount of earnings, such that a user can visually compare said sizes to judge the amount of earnings needed to obtain said incentive; and

in response to the earnings achieving the incentive, indicate that the incentive is available.

16. The at least one computer readable medium of claim 15, further comprising instructions stored thereon, which when executed by at least one processor, cause the at least one processor to:

in response to a display of an entire content, provide the earning.

17. The at least one computer readable medium of claim 15, further comprising instructions stored thereon, which when executed by at least one processor, cause the at least one processor to:

in response to not displaying an entire content, not provide the earning.

18. The at least one computer readable medium of claim 15, wherein the incentive includes one or more of coupons for discounted products, games, stickers, trading cards, video clips, pictures, music, audio material, and textual material.

19. The at least one computer readable medium of claim 15, further comprising instructions stored thereon, which when executed by at least one processor, cause the at least one processor to:

provide the visual indication of an earning as part of ancillary information.

20. The at least one computer readable medium of claim 15, wherein the content comprises audio or visual content.