Location specific personalized enterprise services using video signature of an electronic display

• US 9,094,454 B2
• Filed: 12/07/2011
• Issued: 07/28/2015
• Est. Priority Date: 06/10/2011
• Status: Expired due to Fees

• Current Assignee: Zone24X7, Inc.
• Original Assignee: Zone24X7, Inc.
• Inventors: Jallow, Schayne, Fernando, Llavanya, Dissanayake, Manjula, Karunathilaka, Ushan, Alwis, Asanka
• Primary Examiner(s): LEMMA, SAMSON B
• Application Number:
  US13/313,299
• Publication Number:
  US 20120314090A1
• Time in Patent Office: 1,329 Days
• Field of Search: 380/258, 348/207.1, 348/571, 348/619, 348/E05.024
• US Class Current: 1/1
• CPC Class Codes: G06K 7/1095 the scanner comprising adaptations for scanning a record carrier that is displayed on a display-screen or the like
• CPC Class Codes: H04L 63/18 using different networks or channels, e.g. using out of band channels cryptographic mechanisms or cryptographic arrangements for key distribution involving distinctive intermediate devices or communication paths H04L9/0827; cryptographic mechanisms or cryptographic arrangements for authentication using a plurality of channels H04L9/3215
• CPC Class Codes: H04W 4/80 Services using short range communication, e.g. near-field communication [NFC], radio-frequency identification [RFID] or low energy communication

Abstract

Readily available mobile computing devices and electronic display signs that are associated with particular locations are used to provide enhanced location specific services to customers in a secure manner. A customer at enterprise premises can access the available services published by the enterprise by capturing information from an electronic display sign using an authentic mobile computing device application. Non-reproducible content is displayed on the electronic display signs to enable authentication of a mobile computing device application, where the mobile computing device application once authenticated acts as a trusted end point to publish the enterprise services. Hardware investment for the enterprise is reduced, and shortcomings of existing network based location specific services are overcome.

Claims

1. A computer-implemented method of verifying presence of a shopper using a mobile electronic device at a location of an electronic sign display device on a shopping floor, the method comprising:

displaying a video sequence on at least a portion of the electronic sign display device located on the shopping floor;

receiving video information from the mobile electronic device, to have been obtained from video capture of the video sequence displayed on the electronic sign display device by the shopper using the mobile electronic device; and

determining whether the shopper is present at the location on the shopping floor by determining whether the video information matches the video sequence displayed on the electronic sign display device.

2. The method of claim 1, comprising randomizing the video sequence.

3. The method of claim 2, wherein the video sequence includes a video frame having encoded therein an identifier, wherein the identifier identifies the electronic sign display device.

4. The method of claim 2, wherein the identifier is encoded in the form of a graphic pattern.

5. The method of claim 4, wherein the video sequence comprises other graphic patterns.

6. The method of claim 5, wherein the other graphic patterns are using at least one of the following:

a root key, and a real time clock value.

7. The method of claim 5, wherein determining whether the video information matches the video sequence displayed on the electronic sign display device comprises:

processing data of a plurality of video frames to obtain predicted data of a succeeding video frame; and

comparing actual data of the succeeding video frame with the predicted data.

8. A system for verifying presence of a shopper using a mobile electronic device at a location on a shopping floor, comprising:

a display device located on the shopping floor for displaying on at least a portion thereof a video sequence; and

a service for receiving video information from the mobile electronic device, to have been obtained from video capture of the video sequence displayed on the display device;

wherein said service is configured for determining whether the video information matches the video sequence displayed on the display device.

9. The apparatus of claim 8, wherein the video sequence is randomized.

10. The apparatus of claim 9, wherein the video sequence includes a video frame having encoded therein an identifier, wherein the identifier identifies the display device.

11. The apparatus of claim 9, wherein the identifier is encoded in the form of a graphic pattern.

12. The apparatus of claim 11, wherein the video sequence comprises other graphic patterns.

13. The apparatus of claim 12, wherein the other graphic patterns are using at least one of the following:

a root key, and a real time clock value.

14. The apparatus of claim 12, wherein said service is configured for:

processing data of a plurality of video frames to obtain predicted data of a succeeding video frame; and

comparing actual data of the succeeding video frame with the predicted data.