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System and method in a television receiver for providing user-selection of objects in a television program

  • US 9,098,128 B2
  • Filed: 08/05/2010
  • Issued: 08/04/2015
  • Est. Priority Date: 09/14/2009
  • Status: Active Grant
First Claim
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1. A method for identifying a user-selected object in television programming, the method comprising:

  • in a television receiver;

    receiving television programming for presentation on a screen of a television;

    receiving information of user-selectable objects in the received television programming;

    communicating the television programming and the information of the user-selectable objects in the television programming for presentation on the screen of the television;

    determining an on-screen pointing location pointed to by a controller apparatus;

    identifying a subset of the user-selectable objects in the television programming in a region associated with the determined on-screen pointing location; and

    selecting, by a processor in the television receiver in response to the identifying of the subset of the user-selectable objects, a user-selectable object with the highest monetary value from the identified subset of user-selectable objects in the region, wherein a monetary value is associated with the respective user-selectable objects in the subset.

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