Scoring content based on social interaction
First Claim
1. A computer-implemented method that is executed using one or more processors, the method comprising:
- identifying a set of items of digital content to be displayed to a user of a social networking service;
processing the set of items to identify a set of boost items, items within the set of boost items to be prominently displayed, the processing comprising;
receiving a close-ties score associated with a respective item, the close-ties score representing a relationship between the user and i) an author user that distributed the respective item through the social networking service, ii) one or more recipient users to which the respective item was directly distributed to, and iii) one or more interacting users to which the respective item was indirectly distributed to and that have interacted with the respective item, the close-ties score also representing an importance of a social circle associated with the respective item to the user;
determining that the close-ties score associated with the respective item exceeds a threshold close-ties score;
in response to determining that the close-ties score exceeds the threshold close-ties score, adding the respective item to the set of boost items; and
providing instructions for boosting a display of one or more items in the set of boost items in a page displayed to the user.
2 Assignments
0 Petitions
Accused Products
Abstract
Methods, systems, and apparatus, including computer programs encoded on computer storage medium, for identifying a set of items of digital content displayed to a user; processing the set of items to identify a set of boost items, items within the set of boost items to be prominently displayed, processing comprising: receiving a close-ties score associated with a respective item, the close-ties score representing a relationship between the user and other users associated with the respective item and an importance of a social circle associated with the item to the user, determining that the close-ties score associated with the respective item exceeds a threshold close-ties score, and in response to determining that the close-ties score exceeds the threshold close-ties score, adding the respective item to the set of boost items; providing instructions for boosting a display of items in the set of boost items in a page displayed to the user.
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Citations
18 Claims
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1. A computer-implemented method that is executed using one or more processors, the method comprising:
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identifying a set of items of digital content to be displayed to a user of a social networking service; processing the set of items to identify a set of boost items, items within the set of boost items to be prominently displayed, the processing comprising; receiving a close-ties score associated with a respective item, the close-ties score representing a relationship between the user and i) an author user that distributed the respective item through the social networking service, ii) one or more recipient users to which the respective item was directly distributed to, and iii) one or more interacting users to which the respective item was indirectly distributed to and that have interacted with the respective item, the close-ties score also representing an importance of a social circle associated with the respective item to the user; determining that the close-ties score associated with the respective item exceeds a threshold close-ties score; in response to determining that the close-ties score exceeds the threshold close-ties score, adding the respective item to the set of boost items; and providing instructions for boosting a display of one or more items in the set of boost items in a page displayed to the user. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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13. A hardware system comprising:
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a computing device; and a computer-readable medium coupled to the computing device and having instructions stored thereon which, when executed by the computing device, cause the computing device to perform operations comprising; identifying a set of items of digital content to be displayed to a user of a social networking service; processing the set of items to identify a set of boost items, items within the set of boost items to be prominently displayed, the processing comprising; receiving a close-ties score associated with a respective item, the close-ties score representing a relationship between the user and i) an author user that distributed the respective item through the social networking service, ii) one or more recipient users to which the respective item was directly distributed to, and iii) one or more interacting users to which the respective item was indirectly distributed to and that have interacted with the respective item, the close-ties score also representing an importance of a social circle associated with the respective item to the user; determining that the close-ties score associated with the respective item exceeds a threshold close-ties score; in response to determining that the close-ties score exceeds the threshold close-ties score, adding the respective item to the set of boost items; and providing instructions for boosting a display of one or more items in the set of boost items in a page displayed to the user. - View Dependent Claims (14, 15)
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16. Non-transitory computer storage media encoded with one or more computer programs, the one or more computer programs comprising instructions that when executed by data processing apparatus cause the data processing apparatus to perform operations comprising:
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identifying a set of items of digital content to be displayed to a user of a social networking service; processing the set of items to identify a set of boost items, items within the set of boost items to be prominently displayed within the stream page, the processing comprising; receiving a close-ties score associated with a respective item, the close-ties score representing a relationship between the user and i) an author user that distributed the respective item through the social networking service, ii) one or more recipient users to which the respective item was directly distributed to, and iii) one or more interacting users to which the respective item was indirectly distributed to and that have interacted with the respective item, the close-ties score also representing an importance of a social circle associated with the respective item to the user; determining that the close-ties score associated with the respective item exceeds a threshold close-ties score; and in response to determining that the close-ties score exceeds the threshold close-ties score, adding the respective item to the set of boost items; and providing instructions for boosting a display of one or more items in the set of boost items in a page displayed to the user. - View Dependent Claims (17, 18)
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Specification