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Electronic commerce system utilizing custom merchant calculations

  • US 9,105,059 B2
  • Filed: 06/27/2006
  • Issued: 08/11/2015
  • Est. Priority Date: 06/27/2006
  • Status: Active Grant
First Claim
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1. A computer-implemented method of conducting an electronic commerce transaction with a customer, comprising:

  • receiving, by a broker computer system, data representative of a virtual shopping cart for a customer from a remote merchant, the cart identifying an item offered by the merchant for purchase in an electronic commerce transaction by the customer and indicating that a custom calculation is used for the electronic commerce transaction;

    identifying, by the broker computer system, customer information regarding the transaction by interacting with the customer at a domain of the broker computer system;

    providing, by the broker computer system, the customer information to the remote merchant and requesting from the merchant a result of the custom calculation utilizing the customer information;

    receiving, by the broker computer system, the result of the custom calculation from the remote merchant, the result based at least in part on a calculation performed by the merchant using the customer information;

    calculating, by the broker computer system, a price for the transaction responsive to the result of the custom calculation received from the remote merchant; and

    conducting, by the broker computer system, the electronic commerce transaction with the customer at the calculated price without the customer leaving the domain of the broker computer system.

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