Ad sponsored interface pack

• US 9,123,062 B1
• Filed: 02/18/2011
• Issued: 09/01/2015
• Est. Priority Date: 02/18/2011
• Status: Active Grant

• Current Assignee: T-Mobile Innovations LLC (Deutsche Telekom AG)
• Original Assignee: Sprint Communications Company LP (Deutsche Telekom AG)
• Inventors: Delker, Jason R., McMullen, Michael P., Stone, M. Jeffrey, Syromiatnikov, Peter S.
• Primary Examiner(s): Zukanovich, Brandy A
• Application Number:
  US13/031,123
• Time in Patent Office: 1,656 Days
• Field of Search: 705/26.1, 705/27.1, 705/14.64
• US Class Current: 1/1
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute

Abstract

A method comprises detecting presence information of one or more IDs stored on a mobile communication device, wherein the IDs are stored in a non-transitory memory on the mobile communication device, wherein a first ID of the one or more IDs is active on the mobile communication device; and wherein the IDs comprise an auto-installation routine and at least one of an application, a media file, and a widget. The method also comprises providing a content from a sponsor of the first ID to the mobile communication device, wherein the content is activated in association with a call on the mobile communication device.

Claims

1. A method for dynamically loading and mediating content associated with an ID by a content provider on a mobile communication device comprising:

detecting, by a mobile communication device or a provider server, presence information of a plurality of IDs stored on the mobile communication device via interaction with a presence component of an interface application on the mobile communication device, wherein the plurality of IDs is stored in a non-transitory memory on the mobile communication device, and wherein each of the plurality of IDs comprises an auto-installation routine and a plurality of an application, a media file, and a widget;

sending, by the mobile communication device or the provider server, the presence information to a presence server;

accessing, by a content provider server, the presence information from the presence server;

determining, by the content provider server, which ID of the plurality of IDs is active on the mobile communication device based on accessing the presence information from the presence server;

in response to the determining, providing, by the content provider server, a content related to the ID determined to be active from a sponsor of the active ID to the mobile communication device;

sending or receiving, by the mobile communication device, a voice call; and

in response to the mobile communication device sending or receiving the voice call, activating, by the interface application on the mobile communication device, the content in association with the voice call on the mobile communication device.

2. The method of claim 1, wherein the presence information of the one or more IDs is stored on the presence server.

3. The method of claim 2, wherein detecting the presence of one or more IDs comprises sending a list of IDs stored on the mobile communication device and information about the ID from the mobile communication device to the presence server.

4. The method of claim 1, wherein the voice call comprises an incoming call or an outgoing call.

5. The method of claim 1, wherein providing the content comprises loading the content on the mobile communication device from a server associated with the sponsor.

6. The method of claim 5, wherein the content is loaded on the mobile communication device during off-peak hours.

7. The method of claim 1, wherein providing the content comprises accessing the content over a network.

8. The method of claim 1, wherein the content is selected from the group consisting of:

web widgets, tiles, really simple syndication feed icons, media players, wallpapers, themes, ring tones, call tones, voicemail greetings, and listings of internet links.

9. The method of claim 1, wherein the content comprises one or more interactive features.

10. The method of claim 9, further comprising receiving data representing an input to the one or more interactive features.

11. The method of claim 10, further comprising sending an updated content to the mobile communication device in response to receiving the data representing the input to the one or more interactive features.

12. The method of claim 9, wherein the voice call is only connected after a caller provides the feedback in response to the one or more interactive features.

13. The method of claim 1, further comprising initiating a purchase transaction between a caller and the sponsor of the ID.

14. The method of claim 1, wherein the sponsor of the ID subsidizes the cost of the mobile communication device or the cost of a telecommunication service associated with the mobile communication device.

15. A method for dynamically loading and mediating content associated with an ID by a content provider on a mobile communication device comprising:

detecting, by a mobile communication device or a provider server, presence information of a plurality of IDs on the mobile communication device via interaction with a presence component of an interface application on the mobile communication device, wherein the plurality of IDs is stored in a non-transitory memory on the mobile communication device, and wherein each of the plurality of IDs comprises an auto-installation routine and a plurality of an application, a media file, and a widget;

sending, by the mobile communication device or the provider server, the presence information to a presence server;

accessing, by a content provider server, the presence information from the presence server;

determining, by the content provider server, which ID of the plurality of IDs is active on the mobile communication device based on accessing the presence information from the presence server;

in response to the determining, providing, by the content provider server, a content related to the ID determined to be active from a sponsor of the active ID to the mobile communication device;

sending or receiving, by the mobile communication device, a voice call;

in response to the mobile communication device sending or receiving the voice call, activating, by the interface application on the mobile communication device, the content in association with the voice call on the mobile communication device;

detecting a feedback from a caller in response to the activated content; and

sending an updated content to the caller in response to the feedback.

16. The method of claim 15, wherein the voice call comprises an incoming call or an outgoing call, and wherein the caller comprises an incoming caller or an outgoing caller.

17. The method of claim 15, wherein the voice call is only connected after the caller provides the feedback in response to the activated content.

18. The method of claim 15, further comprising initiating a purchase transaction between the caller and the sponsor of the active ID.

19. The method of claim 18, further comprising interacting with a mobile wallet stored on the mobile communication device to complete the purchase transaction.

20. The method of claim 15, wherein the sponsor of the active ID subsidizes the cost of the mobile communication device or the cost of a telecommunication service associated with the mobile communication device.