Systems and methods for defining ad spaces in video
First Claim
1. A method of defining revenue generating ad spaces in media content, comprising:
- receiving an identification of media content and an advertisement space definition, wherein the advertisement space definition includes a time stamp for the advertisement space in the media content and an advertisement length;
providing a graphical user interface that displays an identification of the identified media content and an expected revenue value associated with the advertisement space definition based on a positioning of the time stamp within the identified media content, wherein the graphical user interface includes a timeline associated with the media content and an indication of the time stamp within the timeline, wherein the expected revenue value indicates a value to be received in exchange for playing an advertisement in the defined advertisement space, wherein the expected revenue is displayed on the graphical user interface simultaneously with an indication of the advertisement space definition within the timeline, wherein the expected revenue and the timeline are updated in real-time based on adjustments to the advertisement space definition;
receiving an adjustment to the time stamp of the advertisement space definition via the timeline;
displaying an update to the expected revenue value on the graphical user interface based on the time stamp adjustment;
receiving a request to view the media content;
determining an advertisement to play in the advertisement space, wherein the advertisement is not longer than the advertisement length; and
providing access to the media content, wherein when the media content reaches the time stamp, the advertisement is played in the advertisement space.
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Abstract
Computer-implemented systems and methods are provided for defining ad space in a video. For example, a computer can receive an identification of a video and an advertisement space definition that includes a time stamp for the advertisement space in the video and an advertisement length. The computer can receive a request to view the video. The computer can determine an advertisement to play in the advertisement space such that the advertisement is not longer than the advertisement length included in the video'"'"'s advertisement space definition. The computer can provide access to the video, and when the video reaches the time stamp, the advertisement is played in the advertisement space.
37 Citations
24 Claims
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1. A method of defining revenue generating ad spaces in media content, comprising:
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receiving an identification of media content and an advertisement space definition, wherein the advertisement space definition includes a time stamp for the advertisement space in the media content and an advertisement length; providing a graphical user interface that displays an identification of the identified media content and an expected revenue value associated with the advertisement space definition based on a positioning of the time stamp within the identified media content, wherein the graphical user interface includes a timeline associated with the media content and an indication of the time stamp within the timeline, wherein the expected revenue value indicates a value to be received in exchange for playing an advertisement in the defined advertisement space, wherein the expected revenue is displayed on the graphical user interface simultaneously with an indication of the advertisement space definition within the timeline, wherein the expected revenue and the timeline are updated in real-time based on adjustments to the advertisement space definition; receiving an adjustment to the time stamp of the advertisement space definition via the timeline; displaying an update to the expected revenue value on the graphical user interface based on the time stamp adjustment; receiving a request to view the media content; determining an advertisement to play in the advertisement space, wherein the advertisement is not longer than the advertisement length; and providing access to the media content, wherein when the media content reaches the time stamp, the advertisement is played in the advertisement space. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20)
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21. A system for defining revenue generating ad spaces in a video, comprising:
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one or more data processors; one or more computer-readable mediums encoded with instructions for commanding the one or more data processors to execute steps that include; receiving an identification of media content and an advertisement space definition, wherein the advertisement space definition includes a time stamp for the advertisement space in the media content and an advertisement length; providing a graphical user interface that displays an identification of the identified media content and an expected revenue value associated with the advertisement space definition based on a positioning of the time stamp within the identified media content, wherein the graphical user interface includes a timeline associated with the media content and an indication of the time stamp within the timeline, wherein the expected revenue value indicates a value to be received in exchange for playing an advertisement in the defined advertisement space, wherein the expected revenue is displayed on the graphical user interface simultaneously with an indication of the advertisement space definition within the timeline, wherein the expected revenue and the timeline are updated in real-time based on adjustments to the advertisement space definition; receiving an adjustment to the time stamp of the advertisement space definition via the timeline; displaying an update to the expected revenue value on the graphical user interface based on the time stamp adjustment; receiving a request to view the media content; determining an advertisement to play in the advertisement space, wherein the advertisement is not longer than the advertisement length; and providing access to the media content, wherein when the media content reaches the time stamp, the advertisement is played in the advertisement space.
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22. A non-transitory computer-readable medium encoded with instructions for commanding one or more data processors to execute steps for defining revenue generating ad spaces in a video, comprising:
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receiving an identification of media content and an advertisement space definition, wherein the advertisement space definition includes a time stamp for the advertisement space in the media content and an advertisement length; providing a graphical user interface that displays an identification of the identified media content and an expected revenue value associated with the advertisement space definition based on a positioning of the time stamp within the identified media content, wherein the graphical user interface includes a timeline associated with the media content and an indication of the time stamp within the timeline, wherein the expected revenue value indicates a value to be received in exchange for playing an advertisement in the defined advertisement space, wherein the expected revenue is displayed on the graphical user interface simultaneously with an indication of the advertisement space definition within the timeline, wherein the expected revenue and the timeline are updated in real-time based on adjustments to the advertisement space definition; receiving an adjustment to the time stamp of the advertisement space definition via the timeline; displaying an update to the expected revenue value on the graphical user interface based on the time stamp adjustment; receiving a request to view the media content; determining an advertisement to play in the advertisement space, wherein the advertisement is not longer than the advertisement length; and providing access to the media content, wherein when the media content reaches the time stamp, the advertisement is played in the advertisement space.
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23. A method of defining revenue generating ad spaces in media content, comprising:
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receiving an identification of media content and an advertisement space definition, wherein the advertisement space definition includes a time stamp for the advertisement space in the media content and an advertisement length; providing a graphical user interface that displays an identification of the identified media content and an expected revenue value associated with the advertisement space definition based on a positioning of the time stamp within the identified media content, wherein the graphical user interface includes a timeline associated with the media content and an indication of the time stamp within the timeline; receiving an adjustment to the time stamp of the advertisement space definition via the timeline; calculating a time difference between the adjusted time stamp and a preidentified climax, wherein the preidentified climax is a point in or portion of the media content that is after the beginning of the media content; displaying an update to the expected revenue value on the graphical user interface based on the determined time difference, wherein the expected revenue value is increased when the time stamp is adjusted closer to the preidentified climax time within the media content; receiving a request to view the media content; determining an advertisement to play in the advertisement space, wherein the advertisement is not longer than the advertisement length; and providing access to the media content, wherein when the media content reaches the time stamp, the advertisement is played in the advertisement space.
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24. A method of defining revenue generating ad spaces in media content, comprising:
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receiving an identification of media content and an advertisement space definition, wherein the advertisement space definition includes a time stamp for the advertisement space in the media content and an advertisement length; providing a graphical user interface that displays an identification of the identified media content and an expected revenue value associated with the advertisement space definition based on a positioning of the time stamp within the identified media content, wherein the graphical user interface includes a timeline associated with the media content and an indication of the time stamp within the timeline, wherein the expected revenue value indicates a value to be received in exchange for playing an advertisement in the defined advertisement space, wherein the expected revenue is displayed on the graphical user interface simultaneously with an indication of the advertisement space definition within the timeline, wherein the expected revenue and the timeline are updated in real-time based on adjustments to the advertisement space definition; receiving an adjustment to the time stamp of the advertisement space definition via the timeline; calculating a time difference between the adjusted time stamp and a preidentified climax, wherein the preidentified climax is a point in or portion of the media content that is after the beginning of the media content; displaying an update to the expected revenue value on the graphical user interface based on the determined time difference, wherein the expected revenue value is increased when the time stamp is adjusted closer to the preidentified climax time within the media content; receiving a request to view the media content; determining an advertisement to play in the advertisement space, wherein the advertisement is not longer than the advertisement length; and providing access to the media content, wherein when the media content reaches the time stamp, the advertisement is played in the advertisement space.
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Specification