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Augmented reality greeting cards

  • US 9,171,404 B1
  • Filed: 04/20/2015
  • Issued: 10/27/2015
  • Est. Priority Date: 04/20/2015
  • Status: Active Grant
First Claim
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1. A method of acquiring electronic content for an augmented reality greeting card, the method comprising:

  • presenting, on a display screen of a mobile computing device that includes a camera, a camera viewer, wherein an aspect ratio of the camera viewer matches an aspect ratio of a placeholder of a predefined greeting card template;

    capturing, via the camera of the mobile computing device, a photograph at a first resolution, wherein an aspect ratio of the captured photograph matches the aspect ratio of the placeholder of the greeting card template;

    recording, via the camera of the mobile computing device, a video at a second resolution that is lower than the first resolution, wherein an aspect ratio of the recorded video matches the aspect ratio of the placeholder of the greeting card template;

    uniquely associating the recorded video with the captured photograph; and

    transmitting, for receipt by a remote computer system, the captured photograph at the first resolution, the recorded video at the second resolution, and an indication of the unique association between the recorded video and the captured photograph, via a transmitter of the mobile computing device.

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