System and method for collecting and using player information
First Claim
1. A computer-implemented system for collecting player information, the system comprising:
- a processor comprising a collector and a memory device, the processor adapted to create a predictive model of a player, the predictive model of the player configured to predict future behavior of the player, the collector adapted to continuously collect information relating to the player, wherein the collected information is reflective of at least one of online gaming behavior of the player, offline gaming behavior of the player, gaming establishment behavior of the player, demographics of the player, player questionnaires, or a plurality of frequent player accounts associated with the player,the memory device adapted to store the collected information,wherein the processor is further configured to;
continuously supply the collected information relating to the player to the predictive model of the player,continuously update the predictive model based on the collected information so as to improve accuracy of the predictive model;
compare the predictive model with a model of a reference player, the model of the reference player constructed of reference data comprising online gaming behavior of the reference player, offline gaming behavior of the reference player, gaming establishment behavior of the reference player, demographics of the reference player, player questionnaires of the reference player, or frequent player accounts of the reference player; and
layer one or more incentive programs to the player when the predictive model corresponds to the model of the reference player; and
determine a value of layering the one or more incentive programs to the player.
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Accused Products
Abstract
A distributed computer system is provided for collecting player information. Further, a scoring system is provided that rates a player based on one or more elements of the collected information. Players may be rated with respect to a number of characteristics. Responsive to a determined rating or score, action may be taken by the distributed system with regard to the player. For instance, the player may be provided a complimentary offer, provided an award, and invitation to come to a gambling location, presented an advertisement, or other action may be performed involving the player. Further, the distributed computer system may permit a player to manage their frequent player accounts and receive complimentary offers based on a set of criteria specified by the player.
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Citations
20 Claims
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1. A computer-implemented system for collecting player information, the system comprising:
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a processor comprising a collector and a memory device, the processor adapted to create a predictive model of a player, the predictive model of the player configured to predict future behavior of the player, the collector adapted to continuously collect information relating to the player, wherein the collected information is reflective of at least one of online gaming behavior of the player, offline gaming behavior of the player, gaming establishment behavior of the player, demographics of the player, player questionnaires, or a plurality of frequent player accounts associated with the player, the memory device adapted to store the collected information, wherein the processor is further configured to; continuously supply the collected information relating to the player to the predictive model of the player, continuously update the predictive model based on the collected information so as to improve accuracy of the predictive model; compare the predictive model with a model of a reference player, the model of the reference player constructed of reference data comprising online gaming behavior of the reference player, offline gaming behavior of the reference player, gaming establishment behavior of the reference player, demographics of the reference player, player questionnaires of the reference player, or frequent player accounts of the reference player; and layer one or more incentive programs to the player when the predictive model corresponds to the model of the reference player; and determine a value of layering the one or more incentive programs to the player. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A computer-implemented method for collecting player information, the system comprising acts of:
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creating, via a processor, a predictive model of a player configured to predict future behavior of the player; continuously collecting, via the processor, information relating to the player, wherein the collected information is reflective of at least one of online gaming behavior of the player, offline gaming behavior of the player, gaming establishment behavior of the player, demographics of the player, player questionnaires, or a plurality of frequent player accounts associated with the player; and storing, via a memory device, the collected information in a database; continuously supplying, via the processor, the collected information relating to the player to the predictive model of the player; continuously updating the predictive model based on the collected information so as to improve accuracy of the predictive model; comparing the predictive model with a model of a reference player, the model of the reference player constructed of reference data, the reference data comprising online gaming behavior of the reference player, offline gaming behavior of the reference player, gaming establishment behavior of the reference player, demographics of the reference player, player questionnaires of the reference player, or frequent player accounts of the reference player; and layering one or more incentive programs to the player when the predictive model corresponds to the model of the reference player; and determining a value of layering the one or more incentive programs to the player. - View Dependent Claims (10, 11, 12, 13, 14, 15, 16)
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17. A computer-readable medium comprising computer-executable instructions that when executed on a processor performs a method for collecting player information in a distributed computer system, the method comprising acts of:
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creating a predictive model of a player configured to predict future behavior of the player; continuously collecting, via a collector of the processor, information relating to the player, wherein the collected information is reflective of at least one of online gaming behavior of the player, offline gaming behavior of the player, gaming establishment behavior of the player, demographics of the player, player questionnaires, or a plurality of frequent player accounts associated with the player; and storing, via a memory device of the processor, the collected information in a database; continuously supplying the collected information relating to the player to the predictive model of the player; continuously updating the predictive model based on the collected information so as to improve accuracy of the predictive model; comparing the predictive model with a model of a reference player, the model of the reference player constructed of reference data, the reference data comprising online gaming behavior of the reference player, offline gaming behavior of the reference player, gaming establishment behavior of the reference player, demographics of the reference player, player questionnaires of the reference player, or frequent player accounts of the reference player; and layering one or more incentive programs to the player when the predictive model corresponds to the model of the reference player; and determining a value of layering the one or more incentive programs to the player. - View Dependent Claims (18, 19, 20)
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Specification