Providing action links to share web content

• US 9,183,316 B2
• Filed: 09/30/2009
• Issued: 11/10/2015
• Est. Priority Date: 09/30/2009
• Status: Active Grant

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: Google Inc. (Alphabet Inc.)
• Inventors: Van Den Driessche, George
• Primary Examiner(s): Hussain, Imad
• Application Number:
  US12/571,129
• Publication Number:
  US 20110078232A1
• Time in Patent Office: 2,232 Days
• Field of Search: 709/203, 709/223, 707/10, 707/102, 707/104.1, 713/178, 715/205
• US Class Current: 1/1
• CPC Class Codes: G06F 16/958 Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
• CPC Class Codes: G06F 40/134 Hyperlinking
• CPC Class Codes: G06Q 50/01 Social networking

Abstract

Action links for a web document may be dynamically generated by a third party. In one implementation, a method may include receiving a request from a client device relating to a document being processed by the client device, the request including a request for content in which the content defines action links that are to be inserted into the document. Action links may be determined for the document based on preferences of a user and content may be generated that describes the determined action links.

Claims

1. A method comprising:

receiving, by one or more server devices, from a client device, and without further interaction by a user of the client device, a request for one or more action links that are to be inserted into a document previously requested and received by the client device;

identifying, by the one or more server devices, the one or more action links based on information that identifies one or more action services previously defined by the user and that is previously stored by the one or more server devices,

the one or more action services including at least one of one or more email services or one or more social networking services, and

each of the one or more action links providing an opportunity for the user associated with the client device to share the document by using one of the one or more action services;

generating, by the one or more server devices, content that includes the one or more action links; and

providing, by the one or more server devices and to the client device, the content for presentation within the document.

2. The method of claim 1, where identifying the one or more action links is further based on parameters specified by a content provider that provides the document to the client device.

3. The method of claim 2, where the request for the one or more action links includes the parameters specified by the content provider.

4. The method of claim 1, where the information, that identifies the one or more action services previously defined by the user, specifies the one or more action links for one or more specific content types of the document.

5. The method of claim 1, where the content includes hyper-text markup language (HTML) content that includes, for each of the one or more action links, a link to one of the one or more action services.

6. The method of claim 1, where the content includes code for a scripting language used to present the content at the client device.

7. The method of claim 6, where the code for the scripting language, upon execution, identifies or describes at least one of the one or more action links.

8. The method of claim 1, further comprising:

parsing the request to extract one or more parameters relating to the request,

the one or more parameters including information that defines one or more of;

a type of content of the document,

a content provider associated with the document,

default action link categories corresponding to the document, or

one or more particular action links that should always be presented with the document,

where identifying the one or more action links includes;

identifying the one or more action links based on the one or more parameters and the information that identifies the one or more action services previously defined by the user.

9. The method of claim 1, where identifying the one or more action links includes:

identifying the one or more action links, based on the information that identifies one or more action services previously defined by the user associated with the client device, when the user is logged into a system associated with the one or more server devices.

10. The method of claim 1, further comprising:

receiving a cookie with the request; and

using the cookie to identify the user associated with the client device.

11. A non-transitory computer-readable medium storing instructions, the instructions comprising:

one or more instructions that, when executed by one or more devices, cause the one or more devices to;

receive, without further interaction by a user of a client, a request for action links that are to be displayed within a document previously requested and received by the client,

determine the action links based on information that identifies one or more action services previously defined by the user and that is previously stored in or by the one or more devices,

the one or more action services including at least one of one or more email services or one or more social networking services, and

the action links providing an opportunity for the user associated with the client to share the document by using one of the one or more action services;

generate content that describes the action links; and

provide the content to the client for presentation of the document with the content that describes the action links.

12. The non-transitory medium of claim 11, where the information, that identifies the one or more action services previously defined by the user, specifies the action links for specific content types of the document.

13. The non-transitory medium of claim 11, where the content includes hyper-text markup language (HTML) content that includes, for each of the determined action links, a link to a service corresponding to one of the action links.

14. A system comprising:

one or more processors to;

receive, from a client device and without further interaction by a user of the client device, a request for one or more action links that are to be inserted into a document previously requested and received by the client device;

determine, based on information that identifies one or more action services previously defined by the user and that is previously stored for use by the one or more processors, the one or more action links for the document,

the one or more action services including at least one of one or more email services or one or more social networking services, and

each of the one or more action links providing an opportunity for the user associated with the client to share the document by using one of the one or more action services; and

transmit, as a response to the request and to the client device, content that represents the one or more action links.

15. The system of claim 14, where, when determining the one or more actions links, the one or more processors are to:

determine the one or more action links based on information that identifies the one or more action services and based on parameters specified by a content provider that provides the document to the client device.

16. The system of claim 15, where the request includes the parameters specified by the content provider.

17. The system of claim 16, where the information that identifies the one or more action services specifies the one or more action links for specific content types of the document.

18. The system of claim 15,

where the one or more processors are further to:

parse the request to extract one or more parameters relating to the request,

the one or more parameters including information that defines one or more of;

a type of content of the document,

a content provider associated with the document, or

default action link categories corresponding to the document, and

where, when determining the one or more actions links, the one or more processors are to;

determine the one or more action links based on the information that identifies the one or more action services and based on the one or more parameters.

19. A method comprising:

receiving, by one or more server devices and without further interaction by a user of a client device, a request for one or more action links that are to be inserted into a document previously requested and received by the client device;

identifying, by the one or more server devices, the one or more action links based on information that identifies one or more action services previously defined by the user and that is previously stored for use by the one or more server devices,

the one or more action services including at least one of one or more email services or one or more social networking services, and

each of the one or more action links providing an opportunity for the user associated with the client device to share the document;

identifying, by the one or more server devices, a script that includes code to present at least some of the one or more action links; and

providing, by the one or more server devices and to the client device, the script for execution by the client device to present the one or more action links.

20. The method of claim 19, where the script includes additional code to:

determine additional action links based on preferences of the user; and

present the additional action links with the one or more action links.

21. A system comprising:

one or more devices, implemented in hardware, to;

receive, from a client device and without further interaction by a user of the client device, a request for content that describes one or more action links that are to be displayed in association with a content item previously requested and received by the client device;

identify, based on information that identifies one or more action services previously defined by the user and that is previously stored for use by the one or more devices, the one or more action links,

the one or more action services including at least one of one or more email services or one or more social networking services, and

each of the one or more action links providing an opportunity for the user associated with the client device to share the content item by using one of the one or more action services;

generate the content that describes the one or more action links after identifying the one or more action links; and

provide, to the client device, the content for presentation of the content item with the content.

22. The system of claim 21,

where the request includes one or more parameters that define at least one of:

a type of content of the content item,

a content provider associated with the content item, or

action link categories corresponding to the content item, and

where, when identifying the one or more action links, the one or more devices are to;

identify the one or more action links based on the one or more parameters and the information that identifies the one or more action services.

23. The system of claim 21,

where the request includes an identifier associated with the user, and

where the one or more devices are further to:

retrieve the information that identifies the one or more action services based on the identifier associated with the user.