Systems and methods for online website lead generation service
First Claim
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1. A computer-based system for generating website leads, comprising:
- a website lead generation server system including at least one processor and memory, operatively coupled to a webserver system associated with a plurality of websites and a public network, having a database that stores behavioral data associated with a plurality of users, wherein the website lead generation server system is configured to;
calculate at least one response based on information relating to at least one of the user, the user'"'"'s device, or the user'"'"'s behavioral patterns when interacting with the webserver system;
provide the at least one response for display at the user'"'"'s device;
receive information from the user relating to the at least one response for display at the user'"'"'s device;
provide the information received from the user to a predetermined recipient;
update the database with the information received from the user;
calculate at least one trigger value;
compare the calculated at least one trigger value to a first configurable threshold, including;
selectively displaying a first advertisement at the user'"'"'s device by sending instructions configured to execute a display process using one or more of the user device'"'"'s processors if the comparison exceeds the first configurable threshold; and
selectively displaying a subsequent advertisement at the user'"'"'s device by sending instructions configured to execute a display process using at least one of the user device'"'"'s processors if a subsequent configurable threshold is exceeded;
based on the comparison of the calculated at least one trigger value to the first configurable threshold, selectively engage a chat server system;
wherein the chat server system is operatively coupled to the webserver system and the website lead generation server, and wherein the chat server system is configured to provide a chat window option for display at the user'"'"'s device.
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Abstract
The field of the invention relates to systems and methods for operation of lead generation service, and more particularly to systems and methods that generate leads for website owners based on the behavioral engagement of the users of the websites. In a preferred embodiment, the system includes a lead generation server system coupled to a public network and accessible to one or more users. The lead generation server system includes a database that stores behavioral data associated with the one or more website users. The system is configured to respond to the one or more users based on the behavioral data, and to identify lead information for the website owner.
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Citations
6 Claims
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1. A computer-based system for generating website leads, comprising:
a website lead generation server system including at least one processor and memory, operatively coupled to a webserver system associated with a plurality of websites and a public network, having a database that stores behavioral data associated with a plurality of users, wherein the website lead generation server system is configured to; calculate at least one response based on information relating to at least one of the user, the user'"'"'s device, or the user'"'"'s behavioral patterns when interacting with the webserver system; provide the at least one response for display at the user'"'"'s device; receive information from the user relating to the at least one response for display at the user'"'"'s device; provide the information received from the user to a predetermined recipient; update the database with the information received from the user; calculate at least one trigger value; compare the calculated at least one trigger value to a first configurable threshold, including; selectively displaying a first advertisement at the user'"'"'s device by sending instructions configured to execute a display process using one or more of the user device'"'"'s processors if the comparison exceeds the first configurable threshold; and selectively displaying a subsequent advertisement at the user'"'"'s device by sending instructions configured to execute a display process using at least one of the user device'"'"'s processors if a subsequent configurable threshold is exceeded; based on the comparison of the calculated at least one trigger value to the first configurable threshold, selectively engage a chat server system; wherein the chat server system is operatively coupled to the webserver system and the website lead generation server, and wherein the chat server system is configured to provide a chat window option for display at the user'"'"'s device. - View Dependent Claims (2, 3, 4, 5)
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6. A computer-based webserver system for generating website leads for associated websites, comprising:
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at least one system server including at least one processor and memory coupled to a lead-tracking engine and a chat database server, wherein the lead tracking engine further comprises at least one visitor tracking database and at least one client account and system setting database; at least one chat system server coupled to the at least one system server and further coupled to the chat database server and the visitor tracking database; the lead-tracking engine tracking, scoring and storing values for a user based on the user'"'"'s interaction with the associated websites and comparing values for a user to a first configurable threshold range, the lead-tracking engine triggering a first event if the values fall within the first configurable threshold range; the first event including displaying a chat window to the user on a user device; wherein comparing values for a user to a first configurable threshold range further comprises; selectively displaying a first advertisement on the user device by sending instructions configured to execute a display process using one or more of the user device'"'"'s processors if the comparison exceeds the first configurable threshold; and selectively displaying a subsequent advertisement at the user'"'"'s device by sending instructions configured to execute a display process using at least one of the user device'"'"'s processors if a subsequent configurable threshold is exceeded.
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Specification