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System, method, and computer program product for comparing decision options

  • US 9,202,243 B2
  • Filed: 03/15/2013
  • Issued: 12/01/2015
  • Est. Priority Date: 08/23/2007
  • Status: Active Grant
First Claim
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1. A method for comparing decision options, the method comprising:

  • presenting to a user, via the one or more processors, a plurality of factors for a set of decision options corresponding to at least one category of goods/services, wherein each of the plurality of factors defines a respective attribute of the set of decision options, the respective attribute corresponding to at least one of;

    a physical attribute, a financial attribute, and a service attribute;

    receiving, via the one or more processors, a user preference value indicator for at least one factor of the plurality of factors, the user preference value indicator providing an importance metric corresponding to the at least one factor of the plurality of factors, the importance metric providing a weight the user places on the at least one factor, independent of other factors, when determining whether to select at least one decision option from the set of decision options;

    normalizing attribute values of each of the plurality of factors;

    calculating a user preference score for each decision option of the set of decision options as a function of the user preference value indicator and the normalized attribute value for each factor of each decision option of the set of decision options;

    ranking, via the one or more processors, the set of decision options in response to receiving a first user preference indicator, wherein the rank of a subject decision option is based on the calculated user preference score for the subject decision option relative to each decision option of the set of decision options;

    providing the user with a ranked list of the set of decision options in response to receiving the first user preference indicator;

    reranking, via the one or more processors, the set of decision options in response to receiving a second user preference indicator; and

    providing the user with a reranked list of the set of decision options in response to receiving the second user preference indicator.

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