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Cross-merchandising display fixture

  • US 9,215,940 B2
  • Filed: 09/05/2013
  • Issued: 12/22/2015
  • Est. Priority Date: 09/05/2013
  • Status: Active Grant
First Claim
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1. A display fixture comprising:

  • a permanent portion that supports merchandise and includes a frame having first end pieces, second end pieces and at least one cross member connecting the first end pieces to the second end pieces, wherein the first and second end pieces and the at least one cross member support the permanent portion in an upright configuration and wherein the at least one cross member includes a first end that protrudes outwardly from the first end pieces and a second end that protrudes outwardly from the second end pieces;

    a temporary portion including a front that supports merchandise and a back that mates with the permanent portion; and

    a plurality of fasteners that attach the temporary portion to one of the first end pieces and the second end;

    wherein the back of the temporary portion includes a back support that has a hollow interior and an aperture that receives one of the first end and the second end of the at least one cross member of the permanent portion.

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