Modifying search result ranking based on implicit user feedback
First Claim
1. A computer-implemented method comprising:
- determining a first number representing a count of longer views of a document following selections of search results, where the search results reference the document in response to submissions of a search query to a search engine;
determining a second number representing a count of shorter views of the document following the selections of the search results, where the search results reference the document in response to submissions of the search query;
determining a measure of relevance for the document with respect to the search query based on a ratio between the first number and the second number; and
outputting the measure of relevance to a ranking engine for ranking of search results, including new search results referencing the document, for a new search responsive to a new submission of the search query.
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Abstract
The present disclosure includes systems and techniques relating to ranking search results of a search query. In general, the subject matter described in this specification can be embodied in a computer-implemented method that includes determining a measure of relevance for a document result within a context of a search query for which the document result is returned, the determining being based on a first number in relation to a second number, the first number corresponding to longer views of the document result, and the second number corresponding to at least shorter views of the document result; and outputting the measure of relevance to a ranking engine for ranking of search results, including the document result, for a new search corresponding to the search query. The subject matter described in this specification can also be embodied in various corresponding computer program products, apparatus and systems.
299 Citations
20 Claims
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1. A computer-implemented method comprising:
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determining a first number representing a count of longer views of a document following selections of search results, where the search results reference the document in response to submissions of a search query to a search engine; determining a second number representing a count of shorter views of the document following the selections of the search results, where the search results reference the document in response to submissions of the search query; determining a measure of relevance for the document with respect to the search query based on a ratio between the first number and the second number; and outputting the measure of relevance to a ranking engine for ranking of search results, including new search results referencing the document, for a new search responsive to a new submission of the search query. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A system comprising:
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one or more computers; and a computer program product, encoded on a non-transitory computer-readable medium, operable to cause the one or more computers to perform operations comprising; determining a first number representing a count of longer views of a document following selections of search results, where the search results reference the document in response to submissions of a search query to a search engine; determining a second number representing a count of shorter views of the document following the selections of the search results, where the search results reference the document in response to submissions of the search query; determining a measure of relevance for the document with respect to the search query based on a ratio between the first number and the second number; and outputting the measure of relevance to a ranking engine for ranking of search results, including new search results referencing the document, for a new search responsive to a new submission of the search query. - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19, 20)
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Specification