Call to action lockout system and method
DCFirst Claim
Patent Images
1. A method, performed by a mobile device, being a method for providing media content, the method comprising:
- providing, via a media application, a user interface component that is configured to enable a user to experience a media content item based on rendering of media content item data, wherein the media content item data is obtained from a remote server;
triggering a control point, wherein the control point is triggered by reference to parsing of content received by the media application;
in response to the triggering of the control point;
(i) preventing experiencing of the media content item; and
(ii) prompting a user of the mobile device to perform a specified action via the mobile device; and
in the case that the user performs the specified action, allowing experiencing of the media item.
1 Assignment
Litigations
0 Petitions
Accused Products
Abstract
A Call-To-Action Lockout on a mobile device coupled to a data network is disclosed as a method and apparatus comprising providing a media application configured to respond to a control point associated with media content, providing media content which has at least one associated control point, triggering at least one control point while experiencing the media content; and performing an appropriate Call To Action Script (CTAS) in response to the triggered control point.
31 Citations
21 Claims
-
1. A method, performed by a mobile device, being a method for providing media content, the method comprising:
-
providing, via a media application, a user interface component that is configured to enable a user to experience a media content item based on rendering of media content item data, wherein the media content item data is obtained from a remote server; triggering a control point, wherein the control point is triggered by reference to parsing of content received by the media application; in response to the triggering of the control point; (i) preventing experiencing of the media content item; and (ii) prompting a user of the mobile device to perform a specified action via the mobile device; and in the case that the user performs the specified action, allowing experiencing of the media item. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
-
-
9. A server device that makes available for download to one or more mobile devices computer readable code executable via a given one of the mobile devices, wherein execution of the computer readable code configures one or more mobile devices to perform a method comprising:
-
providing, via a media application, a user interface component that is configured to enable a user to experience a media content item based on rendering of media content item data, wherein the media content item data is obtained from a remote server; triggering a control point, wherein the control point is triggered by reference to parsing of content received by the media application; in response to the triggering of the control point; (i) preventing experiencing of the media content item; and (ii) prompting a user of the mobile device to perform a specified action via the mobile device; and in the case that the user performs the specified action, allowing experiencing of the media item. - View Dependent Claims (10, 11, 12, 13)
-
-
14. A method, performed by a mobile device, being a method for providing media content, the method comprising:
-
providing, via a media application, playback of a media content item; triggering a control point during the playback of the media content item, wherein the control point is triggered by reference to interaction with the media application; in response to the triggering of the control point; (i) preventing further playback of the media content item; and (ii) prompting a user of the mobile device to perform a specified action via the mobile device; and in the case that the user performs the specified action, resuming playback of the media item. - View Dependent Claims (15, 16, 17, 18, 19, 20)
-
-
21. A server device that makes available for download to one or more mobile devices computer readable code executable via a given one of the mobile devices, wherein execution of the computer readable code configures mobile device to perform a method comprising:
-
providing, via a media application, playback of a media content item; triggering a control point during the playback of the media content item, wherein the control point is triggered by reference to interaction with the media application; in response to the triggering of the control point; (iii) preventing further playback of the media content item; and (iv) prompting a user of the mobile device to perform a specified action via the mobile device; and in the case that the user performs the specified action, resuming playback of the media item.
-
Specification