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Customization of an e-commerce display for a social network platform

  • US 9,251,537 B2
  • Filed: 01/04/2013
  • Issued: 02/02/2016
  • Est. Priority Date: 01/04/2013
  • Status: Active Grant
First Claim
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1. A method of to generating a customized electronic commerce display included in a social network platform, the method comprising:

  • generating, by a first computer, visually perceptible elements for a social network platform that includes information from a trusted source by;

    the first computer monitoring collected data from one or more network platforms for data indicating electronic commerce activity of a first user;

    the first computer identifying specific data from within the collected data corresponding to one or more electronic commerce activities related to the first user;

    the first computer retrieving a first data, wherein the first data is coupled to the electronic commerce activity;

    the first computer generating a second data, wherein the second data is generated by;

    analyzing the first data;

    identifying and retrieving one or both of an online recommendation and an online review of a product that were authored by the first user and that are associated with the electronic commerce activity, wherein the second data reflects, at least in part, results of an analysis of the first data and includes, at least in part, one or both of the online recommendation and the online review of the product that were authored by the first user;

    the first computer generating at least one timeline of electronic commerce activity of the first user based, at least in part, on the second data;

    the first computer adding a visually perceptible element to a display for a social network platform of the first user that includes an electronic commerce display that includes i) the at least one timeline of the electronic commerce activity of the first user and ii) at least a portion of the second data;

    storing, in a profile of the first user, a setting of the first user;

    storing, in a profile of a second user, a setting indicating that i) the first user is a trusted source of information, and ii) that the portion of the second data included in the electronic commerce display of the first user is to be added to a timeline of the second user;

    the first computer accessing a setting of the social network platform of the first user;

    the first computer determining, based on the setting of the social network platform of the first user, that a second user has permission to view a portion of the second data included in the electronic commerce display of the first user;

    the first computer determining, based on the setting of the social network platform of the second user, that i) the first user is a trusted source of information, and ii) that the portion of the second data included in the electronic commerce display of the first user is to be added to a timeline of the second user; and

    the first computer adding a visually perceptible element to a display for a social network platform of the second user that includes an electronic commerce display that includes the portion of the second data as part of a timeline of the second user in response to;

    a) a determination that the second user has permission to add the portion of the second data as part of the visually perceptible element, and,b) the determinations that i) the first user is a trusted source of information, and ii) that the portion of the second data included in the electronic commerce display of the first user is to be added to timeline of the second user.

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