System for generating digital event material and event-based updating of user profiles to create new communities

• US 9,262,468 B1
• Filed: 09/09/2014
• Issued: 02/16/2016
• Est. Priority Date: 07/05/2007
• Status: Active Grant

• Current Assignee: Invent.ly LLC
• Original Assignee: Invent.ly LLC
• Inventors: Brown, Stephen J.
• Primary Examiner(s): Holmes, Michael B
• Application Number:
  US14/480,923
• Time in Patent Office: 525 Days
• Field of Search: 706/45
• US Class Current: 1/1
• CPC Class Codes: G06F 16/23 Updating
• CPC Class Codes: G06F 16/2379 Updates performed during online database operations; commit processing
• CPC Class Codes: G06N 5/02 Knowledge representation; Symbolic representation
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: H04L 67/306 User profiles
• CPC Class Codes: H04L 67/535 Tracking the activity of the user network monitoring arrangements H04L43/00; recording of computer activity G06F11/34

Abstract

System and method for event-based updating of user profiles UP of users U in a social network and formation of new communities based on a resonance condition. A database of user profiles UP with profile domains D based on self-reports as well as observed network behaviors is deployed. The user profiles UP of users U in groups G attending an event are re-compiled by an event-based updating module based on event responses ER. Further, the event-based updating module identifies a profile change ΔP* in at least one of the profile domains D of user profiles UP, and the new community is formed by the event-based updating module from a subgroup SG whose profile change ΔP* indicates a mutual resonance or consensus in their event responses ER.

Claims

1. A method for generating event-related decisions using digital event material, said method comprising:

a) providing said digital event material and delivery parameters of an event E to at least one of a plurality of users U via a distribution server with a viral logic;

b) enabling at least one group G of said users U to self-organize and to communicate a commitment to said event E through said viral logic;

c) determining one or more event-related decisions with a rules engine based on a level of engagement of said users U and a predetermined threshold; and

d) following occurrence of said event E, re-compiling user profiles UP of said at least one group G in a database of said user profiles UP having profile domains D with an event-based updating module based on event responses ER said users U and identifying a profile change Δ

P* in at least one of said profile domains D of said user profiles UP,

wherein a new community is formed from said at least one group G based on (i) said profile change Δ

P* and (ii) said event responses ER of a subgroup SG of said at least one group G whose profile change Δ

P* indicates a mutual resonance.

2. The method of claim 1, wherein said support modules comprise a participant interaction module for supporting the steps of:

a) connecting said users U via at least one network device to an application server having support modules enabled to maintain said database of said user profiles UP and mediate interactions involving said users U; and

b) logging said users U into said social network.

3. The method of claim 1, wherein said event-based decision comprises at least one of (i) booking a venue, (ii) selecting a location, (iii) selecting a screen within said location, and (iv) canceling said event E.

4. The method of claim 1, further comprising indicating said subgroup SG with said event-based updating module for a follow-on communication through a community management module, wherein said follow-on communication through said community management module includes at least one action from the group consisting of advertising, surveying, community-building, booking services, pre-event support services, post-event support services.

5. The method of claim 4, wherein said follow-on communication is indicated for at least one of said users U not in said subgroup SG.

6. The method of claim 4, wherein said digital event material comprises a preview associated with said event E, said event E is a movie screening and said action comprises pre-event advertising, post-event advertising, booking, surveying and community-building.

7. The method of claim 1, further comprising monitoring reactions of said users U to said digital event material, wherein said level of engagement of said users U is determined based upon how often said users U respond to said digital event material with one or more of clicking, liking, sharing, joining an e-mail list, watching a video that is part of said digital event material, registering with the presenter of the digital event material, and downloading an application from the presenter of the digital event material.

8. The method of claim 7, further comprising obtaining user profiles UP of users U who register by logging in using respective social media credentials.

9. The method of claim 1, further comprising scheduling and delivery of said digital event material by said distribution server and a venue reporting module to a physical event venue of said event E.

10. The method of claim 1, further comprising sharing said level of engagement with said users U on said social network via at least one user network device.

11. The method of claim 10, further comprising formatting said level of engagement in a format belonging to the group consisting of smartphone notifications, e-mails, phone calls and SMS messages.

12. The method of claim 1, further comprising configuring said event-based updating module to receive said event responses ER in a format comprising at least one of a rating, a structured response, an unstructured response.

13. The method of claim 1, wherein said event E belongs to a group of physical events including film screenings, concerts, book signings, speaking events, conferences, un-conferences, art shows, festivals, athletic events, religious events, political events, protests, games, parties, dinners, receptions and poker nights.

14. The method of claim 1, wherein said digital event material comprises at least one of a preview, a movie, a movie trailer, a digital presentation, a digital book, a digital score, a digital statement, a digital audio file, a digital game and any combination thereof.

15. The method of claim 1, wherein said digital event material further comprises an advertisement and wherein said viral logic selects said advertisement based on said user profiles UP of users U belonging to said group G.

16. The method of claim 1, further comprising sharing among said group G a status of reservations to said event E with a participant interaction module.

17. The method of claim 1, further comprising supporting a local organizer function of at least one local organizer of said group G chosen among said users U with a local organizer module.

18. The method of claim 17, further comprising supporting by said local organizer module a direct connection between said at least one local organizer with said rules engine for privileged interactions.

19. The method of claim 1, further comprising compiling from self-reports and observed network behaviors of said users U said database of said user profiles UP having said profile domains D and retrieving said observed network behaviors from other social network profiles of said users U.

20. The method according to claim 1, wherein said commitment to said event E is inferred based upon responses of said users U to said digital event material.