Geographic segmentation systems and methods
First Claim
1. A computer-implemented method, the method comprising,receiving a coordinate location for each of a plurality of requests for content, each coordinate location recorded and transmitted by a computing device making a respective request for content, each coordinate location identifying where the respective computing device was when the respective request for content was made;
- assigning the coordinate location of each of the plurality of requests for content to analytics data corresponding with the respective request for content;
defining a geographical location of interest, wherein the defining the geographical location of interest comprises designating a plurality of points defining boundaries of the geographical location of interest;
assigning to respective ones, according to the requests for content, of a plurality of traffic segments the plurality of requests for content based in part upon a comparison of the geographical location of interest to coordinate location data assigned to respective ones of the plurality of requests for content; and
generating network traffic metrics for ones of the plurality of traffic segments, wherein the request traffic metrics describe request behavior associated with particular segments of the plurality of traffic segments.
2 Assignments
0 Petitions
Accused Products
Abstract
Methods and systems for segmenting traffic based on geography include assigning coordinate location data received with respect to members of a plurality of computing devices to analytics data associated with a plurality of requests for content received from respective ones of the plurality of computing devices. A geographical location of interest is defined. The defining the geographical location of interest includes designating a plurality of points defining boundaries of the geographical location of interest. Respective ones of a plurality of traffic segments are assigned to the plurality of requests for content based in part upon a comparison of the geographical location of interest to coordinate location data assigned to respective ones of the plurality of requests for content. Network traffic metrics are generated for ones of the plurality of traffic segments. The request traffic metrics describe request behavior associated with particular segments of the plurality of traffic segments.
26 Citations
15 Claims
-
1. A computer-implemented method, the method comprising,
receiving a coordinate location for each of a plurality of requests for content, each coordinate location recorded and transmitted by a computing device making a respective request for content, each coordinate location identifying where the respective computing device was when the respective request for content was made; -
assigning the coordinate location of each of the plurality of requests for content to analytics data corresponding with the respective request for content; defining a geographical location of interest, wherein the defining the geographical location of interest comprises designating a plurality of points defining boundaries of the geographical location of interest; assigning to respective ones, according to the requests for content, of a plurality of traffic segments the plurality of requests for content based in part upon a comparison of the geographical location of interest to coordinate location data assigned to respective ones of the plurality of requests for content; and generating network traffic metrics for ones of the plurality of traffic segments, wherein the request traffic metrics describe request behavior associated with particular segments of the plurality of traffic segments. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
-
-
9. A system, comprising:
-
at least one processor; and a memory comprising program instructions, wherein the program instructions are executable by the at least one processor to; receive a coordinate location for each of a plurality of requests for content, each coordinate location recorded and transmitted by a computing device making a respective request for content, each coordinate location identifying where the respective computing device was when the respective request for content was made; assign the coordinate location of each of the plurality of requests for content to analytics data corresponding with the respective request for content; define a geographical location of interest, wherein comprises program instructions executable by the at least one processor to designate a plurality of points defining boundaries of the geographical location of interest; assign to respective ones, according to the requests for content, of a plurality of traffic segments the plurality of requests for content based in part upon a comparison of the geographical location of interest to coordinate location data assigned to respective ones of the plurality of requests for content; and generate network traffic metrics for ones of the plurality of traffic segments, wherein the request traffic metrics describe request behavior associated with particular segments of the plurality of traffic segments. - View Dependent Claims (10, 11, 12, 13, 14, 15)
-
Specification