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Heads-up display for improving on-line efficiency with a browser

  • US 9,305,285 B2
  • Filed: 11/01/2013
  • Issued: 04/05/2016
  • Est. Priority Date: 11/01/2013
  • Status: Active Grant
First Claim
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1. A method for displaying information in a browser over a network, wherein one network device performs actions, comprising:

  • determining content-of-interest that is included in one or more web documents based in part on a content profile, wherein the content profile corresponds to a source of the one or more web documents and the content-of-interest includes at least contact information for an entity, and wherein the one or more web documents is viewed by one or more users employing a plug-in for the browser;

    determining business information associated with the content-of-interest based on other information remotely located in a datastore, wherein the business information includes new contact information for customers and non-customers of a business;

    determining a performance value for the one or more users based the at least one user'"'"'s percentage of converting non-customers into customers of the business;

    when the performance value for the one or more users exceeds a defined threshold, generating plugin information that is included in a plugin document based on the determined business information and the content-of-interest, wherein the plugin document is provided to the one or more users employing the plug-in for the browser;

    when the performance value for the one or more users is less than the defined threshold, excluding a highest quality portion of the business information from the plugin document that is provided to the one or more users;

    modifying the one or more web documents based on the determined business information and the content-of interest, wherein at one or more portions of the one or more modified web documents corresponds to the content-of-interest, and wherein the modifying includes one or more of graying out the one or more portions of the one or more web documents, adding content to the one or more portions of the one or more web documents, changing one or more colors of the one or more portions of the one or more web documents, changing one or more styles of the one or more portions of the one or more web documents, or changing one or more formats of the one or more portions of the one or more web documents;

    providing the one or more modified web documents and the plugin document for display in the browser, wherein the one user is enabled to perform one action related to the determined business information; and

    when a plurality of users access a same modified web document within a given period of time, providing one or more notifications to the plurality of users advising that the same modified web document is over prospected by the plurality of users and one or more other modified web documents are under prospected based on a determined number of the plurality of users accessing the same modified web document.

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