Dynamic social networking content

• US 9,313,283 B2
• Filed: 03/14/2013
• Issued: 04/12/2016
• Est. Priority Date: 03/14/2013
• Status: Expired due to Fees

• Current Assignee: International Business Machines Corporation
• Original Assignee: International Business Machines Corporation
• Inventors: Bell, Denise A., DeLuca, Lisa Seacat, Jenkins, Jana H., Kusnitz, Jeffrey Alan
• Primary Examiner(s): Serrao, Ranodhi
• Assistant Examiner(s): FIORILLO, JAMES N
• Application Number:
  US13/803,774
• Publication Number:
  US 20140280534A1
• Time in Patent Office: 1,125 Days
• Field of Search: None
• US Class Current: 1/1
• CPC Class Codes: G06Q 10/10 Office automation; Time management
• CPC Class Codes: G06Q 10/107 Computer-aided management of electronic mailing [e-mailing]
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 50/01 Social networking
• CPC Class Codes: H04L 51/00 User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
• CPC Class Codes: H04L 51/212 using filtering or selective blocking
• CPC Class Codes: H04L 65/403 Arrangements for multi-party communication, e.g. for conferences data switching systems for conference H04L12/18; arrangements for connecting several subscribers to a common circuit, i.e. affording conference facilities H04M3/56; television conferencing systems H04N7/15
• CPC Class Codes: H04L 67/535 Tracking the activity of the user network monitoring arrangements H04L43/00; recording of computer activity G06F11/34
• CPC Class Codes: H04W 4/21 for social networking applications

Abstract

A method, computer program product, and system for performing a dynamic social content selection. According to an embodiment, a method may include determining, via one or more computing devices, a plurality of status indicators available to be associated with social content associated with a first user. The method may also include defining one or more rules for the plurality of status indicators based on, at least in part, a recipient characteristic. The method may further include selecting one of the plurality of status indicators to associate with the content for a second user based on the one or more rules. The method may further include providing the content and the selected one of the plurality of status indicators to the second user.

Claims

1. A computer program product residing on a non-transitory computer readable storage medium having a plurality of instructions stored thereon, which when executed by a processor, cause the processor to perform operations comprising:

determining a plurality of status indicators available to be associated with social content provided by a client device associated with a first user and connected to a network to communicate with at least a second user, wherein the first user and the second user access one or more applications over the network to generate the social content and facilitate social interaction;

defining one or more rules for the plurality of status indicators based on, at least in part, on prior social contact between the first user and the second user, and one or more of a recipient characteristic, wherein the recipient characteristic represents an identifying characteristic of the second user and includes a number of times the second user views the content associated with a first status indicator, wherein the first status indicator is automatically added to the social content created by the first user;

selecting a second status indicator of the plurality of status indicators to associate with the content for a second user based on the one or more rules, wherein the content is dynamically adjusted by associating the selected second status indicator with the content at the time of consumption of the content by the second user; and

providing the content and the selected second status indicator of the plurality of status indicators to the second user based upon, at least in part, on prior social contact between the first user and the second user, and one or more of the recipient characteristic, wherein a client device associated with the second user accesses the one or more applications over the network to receive the dynamically adjusted content.

2. The computer program product of claim 1, wherein selecting of the plurality of status indicators includes identifying one or more exceptions based on the second user.

3. The computer program product of claim 2, wherein the one or more exceptions are based on, at least in part, one of a role of the second user, a group association of the second user, an identity of the second user, a demographic of the second user, and a relationship between the first user and the second user.

4. The computer program product of claim 1, wherein the content includes one of an instant message, an instant message status update, an email message, an email signature, and a social networking status update.

5. The computer program product of claim 1, wherein the recipient characteristic includes a status of the second user.

6. The computer program product of claim 1, wherein the one of the plurality of status indicators is selected in response to the second user viewing the content one or more times.

7. The computer program product of claim 1, wherein the one of the plurality of status indicators is selected when the content is sent to second user.

8. A computing system comprising:

at least one processor device;

at least one memory architecture coupled with the at least one processor;

a first software module executable by the at least one processor and the at least one memory architecture, wherein the first software module is configured to determine a plurality of status indicators available to be associated with social content provided by a client device associated with a first user and connected to a network to communicate with at least a second user, wherein the first user and the second user access one or more applications over the network to generate the social content and facilitate social interaction;

a second software module executable by the at least one processor and the at least one memory architecture, wherein the second software module is configured to define one or more rules for the plurality of status indicators based on, at least in part, on prior social contact between the first user and the second user, and one or more of a recipient characteristic, wherein the recipient characteristic represents an identifying characteristic of the second user and includes a number of times the second user views the content associated with a first status indicator, wherein the first status indicator is automatically added to the social content created by the first user;

a third software module executable by the at least one processor and the at least one memory architecture, wherein the third software module is configured to select a second status indicator of the plurality of status indicators to associate with the content for a second user based on the one or more rules, wherein the content is dynamically adjusted by associating the selected second status indicator with the content at the time of consumption of the content by the second user; and

a fourth software module executable by the at least one processor and the at least one memory architecture, wherein the fourth software module is configured to provide the content and the selected second status indicator of the plurality of status indicators to the second user based upon, at least in part, on prior social contact between the first user and the second user, and one or more of the recipient characteristic, wherein a client device associated with the second user accesses the one or more applications over the network to receive the dynamically adjusted content.

9. The computing system of claim 8, wherein selecting of the plurality of status indicators includes identifying one or more exceptions based on the second user.

10. The computing system of claim 9, wherein the one or more exceptions are based on, at least in part, one of a role of the second user, a group association of the second user, an identity of the second user, a demographic of the second user, and a relationship between the first user and the second user.

11. The computing system of claim 8, wherein the content includes one of an instant message, an instant message status update, an email message, an email signature, and a social networking status update.

12. The computing system of claim 8, wherein the recipient characteristic includes a status of the second user.

13. The computing system of claim 8, wherein the one of the plurality of status indicators is selected in response to the second user viewing the content one or more times.

14. The computing system of claim 8, wherein the one of the plurality of status indicators is selected when the content is sent to second user.