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Content distribution

  • US 9,336,237 B2
  • Filed: 05/01/2014
  • Issued: 05/10/2016
  • Est. Priority Date: 05/02/2013
  • Status: Expired due to Fees
First Claim
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1. A method for distributing content in accordance with geographic relevance, the method comprising:

  • acquiring a content item;

    parsing, by a processor, the content item to extract text information and metadata, said text information including at least one named entity;

    obtaining contextual information associated with the named entity from a knowledge source;

    where said contextual information includes a geographic context, generating, by the processor, a spatial definition in accordance with the geographic context and appending the spatial definition to metadata associated with the content item;

    obtaining a profile item for a distribution target, the profile item including profile text information and profile metadata, the profile metadata including a profile spatial definition;

    calculating, by the processor, a metric of attraction between the content item spatial definition and the profile spatial definition;

    determining, by the processor, a level of relevance of the content item to the distribution target on the basis of the metric of attraction;

    providing the content item to the distribution target only when the level of relevance is determined to exceed a threshold level associated with the distribution target; and

    tracking activity at the distribution target and updating the profile spatial definition in accordance with the tracked activity, wherein the tracked activity includes one of (i) active feedback from the distribution target indicating an evaluation of the distributed content item and (ii) passive feedback from the distribution target indicating whether the distributed content item was consumed at the distribution target.

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