Game navigation interface for electronic content

• US 9,361,625 B2
• Filed: 07/12/2011
• Issued: 06/07/2016
• Est. Priority Date: 07/12/2011
• Status: Active Grant

• Current Assignee: CBS Interactive Inc. (ViacomCBS Incorporated)
• Original Assignee: CBS Interactive Inc. (ViacomCBS Incorporated)
• Inventors: Parker, Samuel, Schmidt, Douglas, Snyder, Steve
• Primary Examiner(s): Levy, Amy M
• Application Number:
  US13/180,879
• Publication Number:
  US 20130017870A1
• Time in Patent Office: 1,792 Days
• Field of Search: 715/745
• US Class Current: 1/1
• CPC Class Codes: A63F 2300/5506 using advertisements
• CPC Class Codes: G06F 3/048 Interaction techniques based on graphical user interfaces [GUI]
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising

Abstract

A game navigation interface for electronic content is described. A computer-implement system may comprise a content delivery platform operative to manage multimedia content. The computer-implemented system may further comprise a game navigation application operative to manage a game for the content delivery platform. The game navigation application may comprise a monitoring component operative to monitor navigation commands for navigating multimedia content provided by the content delivery platform, and output a game trigger signal based on the navigation commands. The game navigation application may further comprise a game navigation component operative to receive the game trigger signal, and select a game arranged to assist a user in navigating the multimedia content in response to the game trigger signal. Other embodiments are described and claimed.

Claims

1. A computer-implemented system, comprising:

a processor;

a content delivery platform operative on the processor to manage and provide multimedia content; and

a game navigation application operative on the processor to manage a game for the content delivery platform, the game navigation application comprising a game navigation component, a monitoring component, and a game tracking component;

the game navigation component operative to receive information for a navigation parameter about a client device, the navigation parameter comprising at least one of a client device parameter and a network parameter, select a navigation pattern based on the received information for the navigation parameter, the navigation pattern comprising one or more expected navigation commands, navigation pattern associated with a game, receive a game trigger signal, select the game associated with the selected navigation pattern, the game arranged to assist a user in navigating the multimedia content, in response to the game trigger signal the game having a game objective arranged to lead a user from current multimedia content to target multimedia content of the content delivery platform;

the monitoring component operative to monitor navigation commands issued by the client device for navigating multimedia content provided by the content delivery platform, receive the navigation pattern from the game navigation component and compare the navigation commands to the received navigation pattern, and output a game trigger signal to the game navigation component when the navigation commands match the selected navigation pattern; and

the game tracking component operative to generate a user interface element to present game information to assist a user in completing the selected game.

2. The computer-implemented system of claim 1, the game having one or more missions, each mission having a mission objective designed to lead the user from current multimedia content to target multimedia content of the content delivery platform.

3. The computer-implemented system of claim 1, the multimedia content having different associated value levels, with the target multimedia content having a higher value level relative to the current multimedia content.

4. The computer-implemented system of claim 1, the target multimedia content comprising a targeted advertisement, a targeted sponsor, a targeted event, or a targeted feature of the content delivery platform.

5. The computer-implemented system of claim 1, the game navigation application further comprising a scoring component operative to generate a user score based on navigation commands or game objectives.

6. The computer-implemented system of claim 1, the game navigation application further comprising a game status component operative to generate a user interface element to present a game status for the game.

7. The computer-implemented system of claim 1, the game navigation application further comprising a game reward component operative to generate a game reward when the game has been completed.

8. The computer-implemented system of claim 1, the game navigation application further comprising an advertising component operative to generate an advertising user interface element to present a targeted advertisement for the target multimedia content.

9. A computer-implemented method, comprising:

receiving information for a navigation parameter about a client device, the navigation parameter comprising at least one of a client device parameter and a network parameter;

selecting a navigation pattern based on the received information for the navigation parameter, the navigation pattern comprising a set of one or more expected navigation commands, the navigation pattern associated with a game;

monitoring navigation commands issued by the client device for multimedia content provided by a content delivery platform;

comparing the navigation commands to the selected navigation pattern;

when the navigation commands match the selected navigation pattern;

selecting the game associated with the selected navigation pattern, the game having a game objective arranged to lead a user from the current multimedia content to target multimedia content on the content delivery platform;

selecting a game objective for the game; and

generating multimedia content with the game objective and sending a user interface view of the generated multimedia content to the client device for presentation on a display, the generated multimedia content assisting the user in completing the game objective.

10. The computer-implemented method of claim 9, further comprising selecting the target multimedia content for the content delivery platform based on the navigation commands.

11. The computer-implemented method of claim 9, further comprising selecting the game objective for the game based on the target multimedia content.

12. The computer-implemented method of claim 9, comprising wherein generating presenting the user interface view with the game objective for the game includes presenting and a navigation link to the target multimedia content.

13. The computer-implemented method of claim 9, further comprising receiving a navigation command to navigate from the current multimedia content to the target multimedia content to accomplish the game objective for the game.

14. The computer-implemented method of claim 9, further comprising presenting the target multimedia content when the game objective for the game has been accomplished.

15. The computer-implemented method of claim 9, further comprising receiving a game objective achievement signal from the content delivery platform.

16. The computer-implemented method of claim 9, further comprising generating a game emblem for the game objective in response to a game objective achievement signal.

17. The computer-implemented method of claim 9, further comprising sending a game emblem from the game navigation application to the content delivery platform.

18. A computer-implemented system, comprising:

a game server comprising one or more processors,

a content server comprising one or more processors;

a content delivery platform and a game navigation application, the content delivery platform operative on the content server to present one or more web pages for a web site, and the game navigation application operative on the game server to manage a plurality of games of different genres for the content delivery platform, the game navigation application comprising;

a game navigation component operative to receive information for a navigation parameter about a client device, the navigation parameter comprising at least one of a client device parameter and a network parameter, select a navigation pattern based on the received information for the navigation parameter, the navigation pattern comprising one or more expected navigation commands, receive a game trigger signal, and generate a game specifically designed to assist a user in navigating the web site in response to the game trigger signal, the game having a game objective arranged to lead a user from a current web page to a target web page of the web site; and

a monitoring component operative to monitor navigation commands issued by the client device for the one or more web pages of the web site, receive the navigation pattern from the game navigation component, compare the navigation commands to the received navigation pattern, and output a game trigger signal game navigation component when the navigation commands match the selected navigation pattern.

19. The computer-implemented system of claim 18, the one or more web pages having different associated value levels, with the target web page having a higher value level relative to the current web page.

20. The computer-implemented system of claim 18, the target web page having targeted content, including a targeted advertisement, a targeted sponsor, a targeted event, or a targeted feature of the web site content delivery platform.

21. The computer-implemented system of claim 18, the game navigation application further comprising a mission component operative to generate a mission for the game, the mission having a mission objective designed to lead a user to the target web page of the web site.

22. The computer-implemented system of claim 18, the game navigation application further comprising a scoring component operative to generate a user score based on navigation commands, game objectives, or mission objectives.

23. An article comprising a non-transitory computer-readable storage medium containing instructions that when executed enable a processor-based system to:

receive information for a navigation parameter about a client device, the navigation parameter comprising at least one of a client device parameter and a network parameter;

select a navigation pattern based on the received information for the navigation parameter, the navigation pattern comprising a set of one or more expected navigation commands the navigation pattern associated with a game;

monitor navigation commands issued by the client device for one or more web pages for a web site;

compare the navigation commands to the selected navigation pattern;

when the navigation commands match the selected navigation pattern;

select the game associated with the selected navigation pattern, the selected game having a game objective arranged to lead a user to navigate from a current web page to a target web page of the web site;

select a game objective for the game; and

generate content with the game objective for a user interface view for presentation on a display.

24. The article of claim 23, further comprising instructions that when executed enable the system to present a user score based on navigation commands or game objectives.

25. The article of claim 23, further comprising instructions that when executed enable the system to present a user interface view with a game status for the game.

26. The article of claim 23, further comprising instructions that when executed enable the system to present a user interface view with game hint information to assist a user in completing the game or the game objective.

27. The article of claim 23, further comprising instructions that when executed enable the system to present a game emblem when the game is complete.