Method and computer-readable medium for customizing products based on generated design information

• US 9,454,780 B2
• Filed: 12/13/2013
• Issued: 09/27/2016
• Est. Priority Date: 06/30/2009
• Status: Active Grant

• Current Assignee: Nike, Inc.
• Original Assignee: Nike, Inc.
• Inventors: Paul, Tiffany L., Mahoney, Heather A., Wood, Michael J.
• Primary Examiner(s): Misiaszek, Michael
• Assistant Examiner(s): Miller, Brittney N
• Application Number:
  US14/106,378
• Publication Number:
  US 20140108148A1
• Time in Patent Office: 1,019 Days
• Field of Search: 705/26.41, 705/26.5, 705/26.62, 705/26.81, 705/27.1, 705/14.58
• US Class Current: 1/1
• CPC Class Codes: G06Q 10/101 Collaborative creation, e.g. joint development of products or services
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0261 based on user location
• CPC Class Codes: G06Q 30/0621 Item configuration or customization
• CPC Class Codes: G06Q 30/0623 Item investigation

Abstract

Computer based systems and methods allow designing (e.g., customization) of consumer products, such as articles of footwear, apparel, athletic equipment, etc., by users.

Claims

1. A method comprising:

providing, by a processor of a computing system, a product customization application to a user for operation on a computing device;

receiving, from a global positioning system receiver of the computing device, location data indicating a geographic positioning of the user;

receiving, by an input system, user input comprising at least one of an audio file and a video file provided as a basis for generating a custom designed product;

generating, by the processor, design information for the custom designed product by processing at least one of the audio file and the video file;

identifying, by the product customization application, one or more color attributes based at least in part on the generated design information;

identifying, by the product customization application, one or more performance attributes based at least in part on the generated design information;

generating, by the product customization application, at least one custom design for the custom designed product, wherein the at least one custom design comprises the one or more color attributes and the one or more performance attributes; and

based on the received location data, providing, by the product customization application, an option to purchase a good specific to an event local to the geographic positioning of the user, wherein the good comprises at least one of the identified one or more color attributes and the one or more performance attributes.

2. The method recited in claim 1, further comprising:

determining a physical location of the user based on the received location data; and

transmitting one or more notifications to the user identifying a plurality of events local to the determined physical location of the user.

3. The method recited in claim 1, further comprising displaying, in a user interface, a plurality of offers for one or more goods based on the received location data.

4. The method recited in claim 3, wherein at least one offer in the plurality of offers displayed in the user interface is locked from user selection based on the geographic positioning of the user.

5. The method recited in claim 3, wherein the user interface includes an interface element that, when selected by the user, purchases the one or more goods.

6. The method recited in claim 3, wherein the user interface includes an interface element that, when selected by the user, shares the custom designed product with other users.

7. The method recited in claim 1, further comprising generating a geographic map identifying a location of the event and a time associated with an occurrence of the event.

8. The method recited in claim 1, wherein the good is a second custom designed product, the method further comprising identifying the second custom designed product as being designed by a person, inspired by the person, or endorsed by the person, wherein the person currently resides or previously resided at, or is associated with a location corresponding to the geographic positioning of the user.

9. The method recited in claim 1, further comprising:

receiving user input selections indicating one or more design customizations for the good.

10. The method recited in claim 1, further comprising:

associating the generated design information with a new electronic file;

generating a search tag based on the design information provided by the user for the custom designed product; and

assigning, by the processor, the search tag to the new electronic file.

11. A non-transitory computer readable medium storing executable instructions that, when executed, cause an apparatus to at least perform:

providing, by a processor of a computing system, a product customization application to a user for operation on a computing device;

receiving from a global positioning system receiver of the computing device, location data indicating a geographic positioning of the user;

receiving, by an input system, user input comprising at least one of an audio file and a video file provided as a basis for generating a custom designed product;

generating, by the processor, design information for the custom designed product by processing at least one of the audio file and the video file;

identifying, by the product customization application, one or more color attributes based at least in part on the generated design information;

identifying, by the product customization application, one or more performance attributes based at least in part on the generated design information;

generating, by the product customization application, at least one custom design for the custom designed product, wherein the at least one custom design comprises the one or more color attributes and the one or more performance attributes; and

based on the received location data, displaying, by the product customization application, an offer to purchase a good specific to an event local to the geographic positioning of the user, wherein the good comprises at least one of the identified one or more color attribute and the one or more performance attributes.

12. The non-transitory computer readable medium recited in claim 11, wherein the location data comprises data relating to a series of time stamped position points.

13. The non-transitory computer readable medium recited in claim 12, wherein the executable instructions, when executed, further cause the apparatus to transmit one or more notifications to the user identifying a plurality of events local to a physical location of the user.

14. The non-transitory computer readable medium recited in claim 11, wherein the executable instructions, when executed, further cause the apparatus to display, on an interface, a plurality of offers for one or more goods based on the received location data.

15. The non-transitory computer readable medium recited in claim 14, wherein at least one offer in the plurality of offers displayed in the interface is locked from user selection based on the geographic positioning of the user.

16. The non-transitory computer readable medium recited in claim 14, wherein the interface includes an interface element that, when selected by the user, purchases the one or more goods.

17. The non-transitory computer readable medium recited in claim 14, wherein the interface includes an interface element that, when selected by the user, shares the custom designed product with other users.

18. The non-transitory computer readable medium recited in claim 11, wherein the executable instructions, when executed, further cause the apparatus to generate a geographic map identifying a location of the event and a time associated with an occurrence of the event.

19. The non-transitory computer readable medium recited in claim 11, wherein the good is a second custom designed product, and wherein the executable instructions, when executed, further cause the apparatus to identify the second custom designed product as being designed by a person, inspired by the person, or endorsed by the person, wherein the person currently resides or previously resided at, or is associated with a location corresponding to the geographic positioning of the user.

20. The non-transitory computer readable medium recited in claim 11, wherein the executable instructions, when executed, further cause the apparatus to:

associate the generated design information with a new electronic file;

generate a search tag based on the design information provided by the user for the custom designed product; and

assign, by the processor, the search tag to the new electronic file.