System and method for digital delivery of reveal videos for online gifting

• US 9,471,144 B2
• Filed: 08/10/2015
• Issued: 10/18/2016
• Est. Priority Date: 03/31/2014
• Status: Active Grant

• Current Assignee: e2Interactive Incorporated
• Original Assignee: Gift Card Impressions LLC (Millennium Prime, Inc.)
• Inventors: Glass, Brett R., Pierron O'Hara, Dominique Michelle
• Primary Examiner(s): Augustine, Nicholas
• Application Number:
  US14/822,683
• Publication Number:
  US 20160026249A1
• Time in Patent Office: 435 Days
• US Class Current: 1/1
• CPC Class Codes: G06F 2203/014 Force feedback applied to GUI
• CPC Class Codes: G06F 3/016 Input arrangements with force or tactile feedback as computer generated output to the user
• CPC Class Codes: G06F 3/017 Gesture based interaction, e.g. based on a set of recognized hand gestures interaction based on gestures traced on a digitiser G06F3/04883
• CPC Class Codes: G06F 3/04815 Interaction with a metaphor-based environment or interaction object displayed as three-dimensional, e.g. changing the user viewpoint with respect to the environment or object
• CPC Class Codes: G06F 3/0484 for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range
• CPC Class Codes: G06F 3/04842 Selection of displayed objects or displayed text elements G06F3/0482 takes precedence
• CPC Class Codes: G06F 3/04883 for inputting data by handwriting, e.g. gesture or text
• CPC Class Codes: G06F 3/167 Audio in a user interface, e.g. using voice commands for navigating, audio feedback
• CPC Class Codes: G06F 40/186 Templates
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]
• CPC Class Codes: G06Q 30/0621 Item configuration or customization
• CPC Class Codes: G06Q 30/0643 Graphical representation of items or shoppers
• CPC Class Codes: G06T 11/60 Editing figures and text; Combining figures or text
• CPC Class Codes: G06T 13/20 3D [Three Dimensional] animation

Abstract

An electronic gift (e-gift) giving system includes a first computing device that receives from a second computing device of a giver, e-gift information associated with an e-gift to be given to a recipient and reveal video information from the second computing device. From this information, the first computing device generates an interactive reveal video that, when displayed on a recipient computing device of the recipient, receives one or more user interface input actions and generates one or more tactile feedback actions to be performed by the second computing device in response to the user interface input action.

Claims

1. An electronic gift (e-gift) gifting system comprising:

a first computing device comprising at least one processor; and

at least one memory for storing an application executed on the at least one processor to;

receive, by the first computing device, e-gift information associated with an e-gift, to be given to a recipient from a second computing device, wherein the e-gift is available for purchase from a merchant;

generate, by the first computing device, a reveal video template for display;

receive, by the first computing device, reveal video information from the second computing device, wherein the reveal video information includes user-supplied content related to the recipient and wherein the user-supplied content includes alpha-numeric text, photographs, audio content, video content, pre-recorded video content, animated content, or combinations thereof;

generate, by the first computing device, a personalized interactive reveal video comprising the user-supplied content composited into one or more editable fields of the reveal video template, wherein the personalized interactive reveal video receives two or more user interface input actions and generates two or more tactile feedback actions to be performed at a recipient computing device in response to the user interface input action during display of the personalized interactive reveal video;

wherein the user interface input actions comprise a tap, touch, or swiping action across a display of the recipient computing device, and wherein the two tactile feedback actions comprises unsealing a displayed package in response to the tap, touch, or swiping action and then displaying an image of the e-gift, a gift card, or a gift card holder comprising the user-supplied content related to the recipient and displaying an access code or indicia to redeem the e-gift or the gift card on the recipient computing device; and

wherein the user-supplied content related to the recipient, an image of the e-gift, the gift card and the access code are displayed, in response to the user interface input actions, at the recipient computing device.

2. The system of claim 1, wherein the personalized interactive reveal video comprises an image of a gift box, the user interface input action comprising a finger swiping action on a user interface of the recipient computing device, and the tactile feedback action comprising an image showing movement of a ribbon or tearing of wrapping paper.

3. The system of claim 2, wherein the tactile feedback action comprises an audio segment generated by a sound generating device of the recipient computing device.

4. The system of claim 2, wherein the personalized interactive reveal video comprises a three-dimensional image that includes background imagery.

5. The system of claim 1, wherein the user interface input actions comprises at least one of a shaking action of the recipient computing device, a tilting action of the recipient computing device, a popping action of the recipient computing device, or a tapping action of the recipient computing device.

6. The system of claim 1, wherein the tactile feedback action comprises a rumble feedback action of the recipient computing device.

7. The system of claim 1, wherein the personalized interactive reveal video comprises at least one of recorded video content and animated video content, wherein the recorded video content or the animated video content is user-supplied content incorporated into the reveal video template.

8. An electronic gift (e-gift) gifting method comprising:

receiving, by at least one processor, e-gift information associated with an e-gift to be given to a recipient from a remote computing device, wherein the e-gift is available for purchase from a merchant;

receiving, by the at least one processor, reveal video information from the remote computing device, wherein the reveal video information includes user-supplied content related to the recipient and wherein the user-supplied content includes alpha-numeric text, photographs, audio content, video content, pre-recorded video content, animated content, or combinations thereof;

generating, by the at least one processor, a personalized interactive reveal video comprising the user-supplied content composited into one or more editable fields of the personalized interactive reveal video, wherein the personalized interactive reveal video that receives two or more user interface input actions and generates one or more tactile feedback actions to be performed at a recipient computing device in response to the user interface input action during display of the personalized interactive reveal video;

wherein the user interface input actions comprise a swiping action across a display of the second computing device, and wherein the two tactile feedback actions comprises at least one of unsealing a displayed envelope in response to the swiping action or opening a displayed greeting card comprising the user-supplied content related to the recipient on the recipient computing device; and

wherein the user-supplied content related to the recipient and the e-gift or an image of the e-gift are displayed, in response to the user interface input actions, at the recipient computing device.

9. The method of claim 8, further comprising receiving, by the recipient computing device, the user interface input action comprising a finger swiping action on a user interface of the recipient computing device, the personalized interactive reveal video comprising an image of a gift box, and the tactile feedback action comprising an image showing movement of a ribbon or tearing of wrapping paper.

10. The method of claim 8, wherein the tactile feedback action generated for performance by the recipient computing device comprises a tearing sound.

11. The method of claim 8, wherein the personalized interactive reveal video comprises an image of a candle including a flickering flame responsive to the user interface input action to simulate actual movement of the flame of the candle.

12. An electronic gift (e-gift) gifting system comprising:

a first computing device comprising at least one processor and memory, and the at least one processor to;

receive from a first user device e-gift information associated with an e-gift to be given to a recipient, wherein the e-gift is available for purchase from a merchant;

receive from the first user device reveal video information, wherein the reveal video information includes user-supplied content related to the recipient;

generate and transmit a personalized interactive reveal video comprising the user-supplied content composited into one or more editable fields of the personalized interactive reveal video;

wherein the personalized interactive reveal video generates one or more tactile feedback actions in response to two or more user interface input actions during display of the personalized interactive reveal video;

wherein the user interface input actions comprise a swiping action across a display of the second computing device, and wherein the two tactile feedback actions comprises at least one of unsealing a displayed envelope in response to the swiping action or opening a displayed greeting card comprising the user-supplied content related to the recipient on the recipient computing device; and

transmit the user-supplied content related to the recipient for display at the device displaying the personalized interactive reveal video.

13. An electronic gift (e-gift) gifting system comprising:

a first computing device comprising at least one processor; and

at least one memory for storing an application executed on the at least one processor to;

receive, by the first computing device, e-gift information associated with an e-gift, to be given to a recipient from a second computing device, wherein the e-gift is available for purchase from a merchant;

generate, by the first computing device, a reveal video template for display;

receive, by the first computing device, reveal video information from the second computing device, wherein the reveal video information includes user-supplied content related to the recipient and wherein the user-supplied content includes alpha-numeric text, photographs, audio content, video content, pre-recorded video content, animated content, or combinations thereof;

generate, by the first computing device, a personalized interactive reveal video comprising the user-supplied content composited into one or more editable fields of the reveal video template, wherein the personalized interactive reveal video receives two or more user interface input actions and generates two or more tactile feedback actions to be performed at a recipient computing device in response to the user interface input action during display of the personalized interactive reveal video; and

wherein the user interface input actions comprise a tap, touch, or swiping action across a display of the recipient computing device, and wherein the first tactile feedback action comprises unsealing a displayed package in response to the tap, touch, or swiping action, and the second tactile feedback action comprises displaying an access code or indicia for redeeming the e-gift on the recipient computing device.

14. The system of claim 13, wherein the personalized interactive reveal video comprises an image of a gift box, the user interface input action comprising a finger swiping action on a user interface of the recipient computing device, and the tactile feedback action comprising an image showing movement of a ribbon or tearing of wrapping paper.

15. The system of claim 14, wherein the tactile feedback action comprises an audio segment generated by a sound generating device of the recipient computing device.

16. The system of claim 14, wherein the personalized interactive reveal video comprises a three-dimensional image that includes background imagery.

17. The system of claim 13, wherein the user interface input actions comprises at least one of a shaking action of the recipient computing device, a tilting action of the recipient computing device, a popping action of the recipient computing device, or a tapping action of the recipient computing device.

18. The system of claim 13, wherein the tactile feedback action comprises a rumble feedback action of the recipient computing device.

19. The system of claim 13, wherein the personalized interactive reveal video comprises at least one of recorded video content and animated video content, wherein the recorded video content or the animated video content is user-supplied content incorporated into the reveal video template.