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Prioritizing content based on user frequency

  • US 9,477,376 B1
  • Filed: 12/19/2012
  • Issued: 10/25/2016
  • Est. Priority Date: 12/19/2012
  • Status: Active Grant
First Claim
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1. A computer-implemented method, comprising:

  • receiving a request for a user interface configured to display content items to a user;

    retrieving, in response to the request for the user interface, a set of content items corresponding to the request;

    determining that the request is one of a plurality of instances of the request having been received;

    calculating a request frequency score for the user, the request frequency score identifying a frequency at which the plurality of instances of the request were received;

    determining whether the request frequency score exceeds a threshold value;

    adjusting a priority score for at least one content item in the set of content items based on an age score for the at least one content item and an importance score for the at least one content item, the priority score being adjusted based on the age score having a greater weighting than the importance score when the request frequency score exceeds the threshold value, the priority score being adjusted based on the importance score having a greater weighting than the age score when the request frequency score does not exceed the threshold value; and

    providing the at least one content item associated with the adjusted priority score for display to the user.

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