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System and method for conducting sales

  • US 9,477,981 B2
  • Filed: 04/23/2014
  • Issued: 10/25/2016
  • Est. Priority Date: 07/11/2007
  • Status: Active Grant
First Claim
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1. A method comprising:

  • receiving, by a processor through a network, purchase inquiry parameters from a client device executing an application;

    identifying, by the processor, a discount item available for sale at a discount price satisfying the purchase inquiry parameters;

    receiving, by the processor through the network, at least one comparable item for the discount item from a plurality of sites and a database in real time;

    creating, by the processor, an array of comparable items based on the at least one comparable item;

    selecting, by the processor, a subset of comparable items from the array of comparable items based on at least one attribute of the discount item, wherein the subset of comparable items is not for sale;

    generating, by the processor, a page comprising a semi-opaque offer comprising the discount price, the discount item and the subset of comparable items, wherein the semi-opaque offer does not identify which of the discount item and the subset of comparable items is for sale at the discount price;

    transmitting, by the processor, the semi-opaque offer to the application of the client device through the network;

    receiving, by the processor, acceptance of the semi-opaque offer from the client device; and

    transmitting, by the processor, a notification page indicating that the discount item is associated with the discount price to the application of the client device.

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