Delivering options for tailored content
First Claim
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1. A method, comprising:
- identifying, by a computer-based system, tailored content based upon consumer preferences and based upon consumer browsing information of a magazine,wherein the consumer preferences are ranked based upon highest percentage, spending amount, frequency of a behavior, and a weighting factor;
modifying, by the computer-based system, the magazine based upon the tailored content,supplementing, by the computer-based system, the magazine with tailored options;
embedding, by the computer-based system, the tailored content with at least one of a hyperlink or a uniform resource locator (URL) for each tailored option of the tailored content, the at least one of hyperlink or URL configured to cause retrieval, by a browser, of a website associated with the respective tailored option; and
receiving, by the computer-based system, a selection of the tailored options.
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Abstract
The present disclosure identifies and/or delivers tailored content based upon a service dialog. For example, the systems may receive a request for tailored content, facilitate a service dialog to obtain information related to the request, and communicate a plurality of tailored content based upon the information related to the request. Further, the systems may identify tailored content based upon a consumer profile, communicate the tailored content to a web client, and/or receive a selection of the tailored content. Further still, the systems may modify a magazine (e.g., content that is presented electronically) based upon tailored content.
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Citations
20 Claims
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1. A method, comprising:
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identifying, by a computer-based system, tailored content based upon consumer preferences and based upon consumer browsing information of a magazine, wherein the consumer preferences are ranked based upon highest percentage, spending amount, frequency of a behavior, and a weighting factor; modifying, by the computer-based system, the magazine based upon the tailored content, supplementing, by the computer-based system, the magazine with tailored options; embedding, by the computer-based system, the tailored content with at least one of a hyperlink or a uniform resource locator (URL) for each tailored option of the tailored content, the at least one of hyperlink or URL configured to cause retrieval, by a browser, of a website associated with the respective tailored option; and receiving, by the computer-based system, a selection of the tailored options. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19)
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20. An article of manufacture including a non-transitory, tangible computer readable storage medium having instructions stored thereon that, in response to execution by a computer-based system, cause the computer-based system to perform operations comprising:
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identifying, by the computer-based system, tailored content based upon consumer preferences and based upon consumer browsing information of a magazine, wherein the consumer preferences are ranked based upon highest percentage, spending amount, frequency of a behavior, and a weighting factor; modifying, by the computer-based system, the magazine based upon the tailored content, supplementing, by the computer-based system, the magazine with tailored options; embedding, by the computer-based system, the tailored content with at least one of a hyperlink or a uniform resource locator (URL) for each tailored option of the tailored content, the at least one of hyperlink or URL configured to cause retrieval, by a browser, of a website associated with the respective tailored option; and receiving, by the computer-based system, a selection of the tailored options.
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Specification