Methods circuits systems and associated computer executable code for localizing and messaging a wireless communication device

• US 9,521,516 B2
• Filed: 08/27/2015
• Issued: 12/13/2016
• Est. Priority Date: 09/18/2011
• Status: Active Grant

• Current Assignee: Wix.com Ltd.
• Original Assignee: LoyalBlocks Ltd. (Wix.com Ltd.)
• Inventors: Gaver, Ido, Kirshenboim, Eran
• Primary Examiner(s): RAMPURIA, SHARAD K
• Application Number:
  US14/836,990
• Publication Number:
  US 20160192131A1
• Time in Patent Office: 474 Days
• Field of Search: 4554561-457, 4554141-4143
• US Class Current: 1/1
• CPC Class Codes: G06Q 30/0281 Customer communication at a business location, e.g. providing product or service information, consulting
• CPC Class Codes: H04L 67/55 Push-based network services
• CPC Class Codes: H04W 24/00 Supervisory, monitoring or testing arrangements
• CPC Class Codes: H04W 4/021 Services related to particular areas, e.g. point of interest [POI] services, venue services or geofences
• CPC Class Codes: H04W 4/023 using mutual or relative location information between multiple location based services [LBS] targets or of distance thresholds
• CPC Class Codes: H04W 4/80 Services using short range communication, e.g. near-field communication [NFC], radio-frequency identification [RFID] or low energy communication
• CPC Class Codes: H04W 64/003 locating network equipment
• CPC Class Codes: H04W 8/005 Discovery of network devices, e.g. terminals

Abstract

Disclosed are methods, circuits, systems and associated computer executable code for detecting the presence of a mobile computing device in a specific area. Included are means for receiving a message from the mobile device including a coarse location indicator, determining that the received coarse location indicator is in proximity with one or more local (e.g. retailer) stations, and causing at least one of the one or more local stations to transmit a mobile device specific poling signal to the device.

Claims

1. A method for localizing a mobile device, comprising:

receiving, at a localization server, a message from the mobile device sent over a Client Device Access Network (CDAN) and including a coarse location indicator of a coarse location of the mobile device;

determining a unique address of the mobile device associated with a second communication network;

identifying a retailer station including a transceiver in proximity to the indicated coarse location;

automatically triggering, by the localization server, direct communication over the second network between the retailer station and the mobile device using the determined unique address; and

using the localization server to communicate with the retailer stations over a third network, distinct from the second communication network.

2. The localization method according to claim 1, wherein the CDAN and second communication network are different networks.

3. The localization method according to claim 2, wherein the different networks are based on different communication protocols, frequencies and modulations.

4. The localization method according to claim 1, wherein the CDAN is a cellular network.

5. The localization method according to claim 1, wherein the second communication network is a WiFi or Bluetooth network.

6. A method for no-click check-in, comprising:

automatically transmitting from a mobile device, over a Client Device Access Network (CDAN), a mobile device coarse location indicator of a coarse location of the mobile device to a localization server;

receiving a mobile device specific signal based on a unique address of the mobile device, from a local communication node selected by the localization server based on proximity to the coarse location, over a second network;

transmitting an acknowledgement of receipt of the signal to the local communication node; and

receiving a pushed message associated with the local communication node using the localization server to communicate with the local communication node over a third network, distinct from the second communication network.

7. The method for no-click check-in according to claim 6, wherein the CDAN and second communication network are different networks.

8. The method for no-click check-in according to claim 6, wherein the different networks are based on different communication protocols, frequencies and modulations.

9. The method for no-click check-in according to claim 6, wherein the CDAN is a cellular network.

10. The method for no-click check-in according to claim 6, wherein the second communication network is a WiFi or Bluetooth network.

11. The method for no-click check-in according to claim 6, further comprising using the localization server to communicate with the local communication node over a third network, distinct from the CDAN and second communication networks.

12. A localization server, comprising:

a first database for storing locations of a set of retailer stations;

a second database for storing correlations of unique identifiers of mobile devices within a first Client Device Access Network (CDAN) to unique identifiers of the mobile devices in a second communication network;

a communication module for receiving a message from a target device including a coarse location indicator of a coarse location of the target device and a first unique identifier of the target device associated with the CDAN; and

a controller adapted to;

(i) compare the coarse location to locations stored in the first database and identify a retailer station within the set in proximity to the coarse location; and

(ii) retrieve from said second database a second unique identifier of the target device associated with the second communication network;

(iii) automatically trigger direct communication, based on the retrieved second unique identifier, over the second network, between the identified retailer station and the target device

wherein said localization server communicates with the identified retailer station over a third network, distinct from the second communication network.

13. The localization server according to claim 12, wherein the CDAN and second communication network are different networks.

14. The localization server according to claim 13, wherein the different networks are based on different communication protocols, frequencies and modulations.

15. The localization server according to claim 14, wherein the CDAN is a cellular network.

16. The localization server according to claim 13, wherein the second communication network is a WiFi or Bluetooth network.

17. The localization server according to claim 13, wherein said localization server communicates with the retailer stations over a third network, distinct from the CDAN and second communication networks.