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System and method for assigning pieces of content to time-slots samples for measuring effects of the assigned content

  • US 9,542,693 B2
  • Filed: 10/15/2013
  • Issued: 01/10/2017
  • Est. Priority Date: 07/03/2007
  • Status: Active Grant
First Claim
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1. A system for creating time slots for displaying content to measure effects of the displayed content, comprising:

  • a memory configured to store a viewer visit duration (VVD) that target viewers normally spend at a location; and

    a processor coupled to the memory, the processor configured to execute program instructions for;

    determining a duration for displaying content based on VVD;

    generating time-slot samples each having the duration for displaying content; and

    algorithmically assigning content pieces to the time-slot samples.

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