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Methods and apparatus to create a panel of media device users

  • US 9,560,149 B2
  • Filed: 12/31/2013
  • Issued: 01/31/2017
  • Est. Priority Date: 04/24/2013
  • Status: Active Grant
First Claim
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1. A method to create a panel of media device users, the method comprising:

  • identifying, by executing an instruction with a processor, a master frame of media devices that have executed an instrumented application;

    selecting, by executing an instruction with the processor, a media device from the master frame by (1) determining a skip rate representing a rate at which media devices are to be selected to join the panel, and (2) selecting the media device based on a random value and the skip rate; and

    instructing, by executing an instruction with the processor, a first instrumented application on the selected media device to display a recruitment interface to a user associated with the selected media device requesting the user to join the panel.

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