System, method, and device for organizing and presenting digital flyers

• US 9,589,272 B2
• Filed: 08/19/2011
• Issued: 03/07/2017
• Est. Priority Date: 08/19/2011
• Status: Active Grant

• Current Assignee: Flipp Operations Incorporated
• Original Assignee: Flipp Corporation
• Inventors: Cheung, Matthew, Francis, Jeff, Tan, Wehuns, Meyers, David, Au-Yeung, David
• Primary Examiner(s): McIntosh, Andrew
• Application Number:
  US13/213,298
• Publication Number:
  US 20130044113A1
• Time in Patent Office: 2,027 Days
• Field of Search: 715/200
• US Class Current: 1/1
• CPC Class Codes: G06F 16/168 Details of user interfaces specifically adapted to file systems, e.g. browsing and visualisation, 2d or 3d GUIs query results presentation G06F16/156
• CPC Class Codes: G06F 16/35 Clustering; Classification
• CPC Class Codes: G06F 16/951 Indexing; Web crawling techniques
• CPC Class Codes: G06Q 10/10 Office automation; Time management
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0261 based on user location

Abstract

A system, method and communication device are disclosed for organizing and presenting a plurality of digital flyers. Using flyer stack information, which organizes the plurality of digital flyers into at least one flyer stack, the plurality of digital flyers are presented to allow for inter-flyer and intra-flyer navigation. Moreover, the flyer stack information may be used to allow the inter-flyer and intra-flyer content to be searched. This is achieved by providing a method and communication device that receives the flyer stack information from a server, and presents the flyer stack information in a flyer navigation interface. The flyer navigation interface displays the at least one flyer stack, selects the flyer stack from the at least one flyer stack, and displays a digital flyer from the selected flyer stack in the flyer navigation interface as a current digital flyer, including displaying an indication of a next digital flyer in the selected flyer stack, the next digital flyer being accessible by navigating to the indication.

Claims

1. A communication device for displaying a plurality of digital flyers, the communication device comprising:

a memory storing instructions; and

a processor for executing instructions, which when executed configure the communication device to;

receive, from a server via the communication module, flyer stack information, the flyer stack information comprising a plurality of different flyer stacks, each one of the plurality of different flyer stacks comprising a plurality of digital flyers, wherein each one of the plurality of different flyer stacks is assigned a stack definition and each one of the plurality of digital flyers is assigned to the plurality of different flyer stacks based on the contextual relevancy of the digital flyer to the stack definition and an availability of the digital flyer, wherein the availability of the digital flyer is based on the location of the viewer and a time period;

display at least one flyer stack of the plurality of different flyer stacks in a flyer navigation interface;

select a flyer stack from the at least one displayed flyer stack; and

display a digital flyer from the selected flyer stack in the flyer navigation interface as a current digital flyer, wherein each one of the plurality of digital flyers assigned to the flyer stack is assigned a ranking based on navigation characteristics of a viewer and each one of the plurality of digital flyers is selected for display based on the rank score, including displaying an indication of a next digital flyer of the plurality of digital flyers in the selected flyer stack, the next digital flyer being accessible by navigating to the indication, and a further indication for navigating within the current digital flyer.

2. The communication device according to claim 1, wherein the plurality of digital flyers contained in the flyer stack information comprises a reference to the plurality of digital flyers.

3. The communication device according to claim 2, wherein the flyer navigation interface is further configured to:

receive the content of the digital flyer from the selected flyer stack using the reference contained in the flyer stack information.

4. The communication device according to claim 1, wherein the current digital flyer initially displayed in the flyer navigation interface is a top ranking digital flyer from the selected flyer stack.

5. The communication device according to claim 1, wherein the indication includes an indication of a previous digital flyer in the selected flyer stack, the previous digital flyer being accessible by navigating to the indication.

6. The communication device according to claim 5, wherein the indication is a user interface element which when selected displays the next digital flyer or the previous digital flyer, or both, in the flyer navigation interface.

7. The communication device according to claim 5, wherein the indication is a portion of the previous digital flyer or the next digital flyer, or both, in the selected flyer stack, the previous digital flyer or the next digital flyer, or both, being accessible by navigating to the portion.

8. The communication device according to claim 7, wherein the instructions executed by the processor further configure the communication device to provide a flyer lock boundary, the flyer lock boundary requiring a minimum engagement by a viewer of the digital flyer before switching to the next digital flyer.

9. The communication device according to claim 1, wherein the further indication includes an indication of a previous page or next page, or both, of the current digital flyer in the selected flyer stack, the previous page or next page, or both, of the digital flyer being accessible by navigating to the further indication.

10. The communication device according to claim 1, wherein the at least one flyer stack comprises non-circular flyer stack, circular flyer stack, or inter-linked flyer stack, or combination thereof.

11. The communication device according to claim 1, wherein the instructions executed by the processor further configure the communication device to further receive over the communication module a selection of at least one digital flyer in the flyer stack information for injection into the flyer navigation interface, the injected at least one digital flyer being accessible from the current digital flyer.

12. A method of displaying a plurality of digital flyers on a communication device, the method comprising:

receiving flyer stack information from a server, the flyer stack information comprising a plurality of different flyer stacks, each one of the plurality of different flyer stacks comprising a plurality of digital flyers, wherein each one of the plurality of different flyer stacks is assigned a stack definition and each one of the plurality of digital flyers is assigned to the plurality of different flyer stacks based on the contextual relevancy of the digital flyer to the stack definition and an availability of the digital flyer, wherein the availability of the digital flyer is based on the location of the viewer and a time period;

displaying at least one flyer stack of the plurality of different flyer stacks in a flyer navigation interface;

selecting a flyer stack from the at least one displayed flyer stack; and

displaying a digital flyer from the selected flyer stack in the flyer navigation interface as a current digital flyer wherein each one of the plurality of digital flyers assigned to the flyer stack is assigned a ranking based on navigation characteristics of a viewer and each one of the plurality of digital flyers is selected for display based on the rank score, including displaying an indication of a next digital flyer of the plurality of digital flyers in the selected flyer stack, the next digital flyer being accessible by navigating to the indication, and displaying a further indication for navigating within the current digital flyer.

13. The method according to claim 12, wherein displaying the at least one flyer stack in the flyer navigation interface further comprises determining that the at least one flyer stack contains a minimum number of digital flyers.

14. The method according to claim 12, wherein displaying the at least one flyer stack in the flyer navigation interface comprises displaying the at least one flyer stack as a menu element in the flyer navigation interface.

15. The method according to claim 12, wherein the indication is a user interface element which when selected displays the next digital flyer in the flyer navigation interface.

16. The method according to claim 12, wherein the indication is a portion of the next digital flyer in the selected flyer stack, the next digital flyer being accessible by navigating to the portion.

17. The method according to claim 16, further comprising a flyer lock boundary, the flyer lock boundary requiring a minimum engagement by a viewer of the digital flyer before switching to the next digital flyer.

18. The method according to claim 17, wherein the minimum engagement comprises a minimum pan velocity crossing the flyer lock boundary or a minimum distance beyond the flyer lock boundary, or both.

19. The method according to claim 16, wherein navigating to the portion comprises panning to the portion or selecting the portion of the previous digital flyer or both.

20. A non-transitory computer readable storage medium storing instructions or statements for use in the execution in a processor of a method for displaying applications on a mobile device, the method comprising:

receiving flyer stack information from a server, the flyer stack information comprising a plurality of different flyer stacks, each one of the plurality of different flyer stacks comprising a plurality of digital flyers, wherein each one of the plurality of different flyer stacks is assigned a stack definition and each one of the plurality of digital flyers is assigned to the plurality of different flyer stacks based on the contextual relevancy of the digital flyer to the stack definition and an availability of the digital flyer, wherein the availability of the digital flyer is based on the location of the viewer and a time period;

displaying at least one flyer stack of the plurality of different flyer stacks in a flyer navigation interface;

selecting a flyer stack from the at least one displayed flyer stack; and

displaying a digital flyer from the selected flyer stack in the flyer navigation interface as a current digital flyer wherein each one of the plurality of digital flyers assigned to the flyer stack is assigned a ranking based on navigation characteristics of a viewer and each one of the plurality of digital flyers is selected for display based on the rank score, including displaying an indication of a next digital flyer of the plurality of digital flyers in the selected flyer stack, the next digital flyer being accessible by navigating to the indication, and displaying a further indication for navigating within the current digital flyer.