Method and system of creating a graylist for message transmission
First Claim
1. One or more non-transitory computer-readable media storing computer-executable instructions that, when executed by one or more processors, instruct the one or more processors to perform acts comprising:
- transmitting a message to multiple clients associated with multiple user identifiers (IDs), respectively, the message containing a parameter embedded in a link by which a response to the message by any of the multiple clients is trackable to identify which of the multiple clients respond, such that the parameter of the message causes a client computing device to record an operating record with respect to the message;
obtaining respective response activity records of particular clients as a subset of the multiple clients in response to the message to determine particular user IDs associated respectively with the subset of particular clients;
generating a graylist including one or more user IDs of the respective multiple user IDs, each of the one or more user IDs of the respective multiple user IDs in the graylist being different from each of the particular user IDs and identifying the clients for whom a determination is made that a ratio of a number of times the respective clients did respond to the message to a total number of times the message has been sent is smaller than a threshold value; and
transmitting a further message to a portion of the multiple clients associated with multiple user IDs, the further message being associated with an item category corresponding to the graylist, and the portion of the multiple clients including the multiple clients associated with the multiple user IDs except the clients identified in the graylist.
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Abstract
Techniques for text message transmission are described herein. These techniques may include collecting multiple user IDs for electronic commerce. Using the user IDs, a server transmits a text message to multiple clients, and obtains activities of particular clients of the multiple clients in response to the text message to determine particular user IDs associated with the particular clients. Based on the obtained activities, the server generates and/or updates a graylist that includes one or more user IDs of the multiple user IDs different from the particular user IDs.
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Citations
17 Claims
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1. One or more non-transitory computer-readable media storing computer-executable instructions that, when executed by one or more processors, instruct the one or more processors to perform acts comprising:
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transmitting a message to multiple clients associated with multiple user identifiers (IDs), respectively, the message containing a parameter embedded in a link by which a response to the message by any of the multiple clients is trackable to identify which of the multiple clients respond, such that the parameter of the message causes a client computing device to record an operating record with respect to the message; obtaining respective response activity records of particular clients as a subset of the multiple clients in response to the message to determine particular user IDs associated respectively with the subset of particular clients;
generating a graylist including one or more user IDs of the respective multiple user IDs, each of the one or more user IDs of the respective multiple user IDs in the graylist being different from each of the particular user IDs and identifying the clients for whom a determination is made that a ratio of a number of times the respective clients did respond to the message to a total number of times the message has been sent is smaller than a threshold value; andtransmitting a further message to a portion of the multiple clients associated with multiple user IDs, the further message being associated with an item category corresponding to the graylist, and the portion of the multiple clients including the multiple clients associated with the multiple user IDs except the clients identified in the graylist. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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10. A computer-implemented method comprising:
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generating, by a server, a message associated with an item category for electronic commerce to be sent to multiple clients associated with multiple user IDs, respectively, the message containing a parameter embedded in a link by which a response to the message by any of the multiple clients is trackable to identify which of the multiple clients respond, such that the parameter of the message causes a client computing device to record an operating record with respect to the message; determining, by the server, a graylist corresponding to the item category that includes a user ID among a plurality of user IDs, the graylist being generated based on non-performance of any of a plurality of activities on behalf of the user ID in response to the message associated with the item category, the non-performance identifying the clients for whom a determination is made that a ratio of a number of times the respective clients did respond to the message to a total number of times the message has been sent is smaller than a threshold value; transmitting, by the server, the message to the multiple clients associated, respectively, with the multiple user IDs of the plurality of user IDs; and transmitting a further message to a portion of the multiple clients associated with multiple user IDs, the further message being associated with an item category corresponding to the graylist, and the portion of the multiple clients including the multiple clients associated with the multiple user IDs except the clients identified in the graylist. - View Dependent Claims (11, 12, 13)
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14. A computing device comprising:
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one or more processors; and memory to maintain a plurality of components executable by the one or more processors, the plurality of components including; a transmitting unit configured to transmit a text message to multiple clients associated with multiple user IDs, respectively, the text message containing a parameter embedded in a link by which a response to the text message by any of the multiple clients is trackable to identify which of the multiple clients respond, such that the parameter of the text message causes a client computing device to record an operating record with respect to the text message, an obtaining unit configured to obtain respective response activities of a subset of particular clients of the multiple clients in response to the text message, an assessing unit configured to determine particular user IDs associated, respectively, with the subset of particular clients, and a generating unit configured to add one or more user IDs of the respective multiple user IDs to a graylist, the one or more user IDs of the respective multiple user IDs being different from the particular user IDs, and the graylist identifying the clients for whom a determination is made that a ratio of a number of times the clients did respond to the message to a total number of times the message has been sent is smaller than a threshold value, wherein the transmitting unit is further configured to transmit a further message to a portion of the multiple clients associated with multiple user IDs, the further message being associated with an item category corresponding to the graylist, and the portion of the multiple clients including the multiple clients associated with the multiple user IDs except the clients identified in the graylist. - View Dependent Claims (15, 16, 17)
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Specification