Providing selectable content creator controls in conjunction with sponsored media content items
First Claim
1. A computer-implemented method comprising:
- receiving a media content item of a content creator, wherein a subject of the media content item promotes a content sponsor;
providing the media content item to a content viewer via a media player interface based on a selection of the media content item by the content sponsor, wherein the selection is made based on the subject of the media content item that promotes the content sponsor;
providing, to the content viewer and in relation to the media content item, a first control, the first control facilitating presentation of first additional information pertaining to the subject of the media content item that promotes the content sponsor; and
providing, by a processing device, to the content viewer via the media player interface and in relation to the media content item, a second control, the second control being associated with a dissemination operation facilitating presentation of second additional information pertaining to the content creator, wherein a relative prominence of the second control as overlaid on the media player interface is increased in relation to the media player interface to increase exposure for the content creator, the relative prominence of second control being increased based on a selection received from the content sponsor to decrease, in relation to the media player interface, a relative prominence of the first control as overlaid on the media player interface.
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Accused Products
Abstract
Systems and methods are disclosed for providing selectable content creator controls in conjunction with sponsored media content items. In one implementation, a processing device receives a media content item of a content creator. The processing device provides the media content item to a content viewer based on a selection of the media content item by a content sponsor. The processing device provides, to the content viewer and in relation to the media content item, a first control, the first control being associated with the content sponsor. The processing device provides, to the content viewer and in relation to the media content item, a second control, the second control being associated with the content creator.
43 Citations
17 Claims
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1. A computer-implemented method comprising:
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receiving a media content item of a content creator, wherein a subject of the media content item promotes a content sponsor; providing the media content item to a content viewer via a media player interface based on a selection of the media content item by the content sponsor, wherein the selection is made based on the subject of the media content item that promotes the content sponsor; providing, to the content viewer and in relation to the media content item, a first control, the first control facilitating presentation of first additional information pertaining to the subject of the media content item that promotes the content sponsor; and providing, by a processing device, to the content viewer via the media player interface and in relation to the media content item, a second control, the second control being associated with a dissemination operation facilitating presentation of second additional information pertaining to the content creator, wherein a relative prominence of the second control as overlaid on the media player interface is increased in relation to the media player interface to increase exposure for the content creator, the relative prominence of second control being increased based on a selection received from the content sponsor to decrease, in relation to the media player interface, a relative prominence of the first control as overlaid on the media player interface. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. A system comprising:
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a memory; and a processing device, coupled to the memory, to; receive a media content item of a content creator, wherein a subject of the media content item promotes a content sponsor; provide the media content item to a content viewer via a media player interface based on a selection of the media content item by the content sponsor, wherein the selection is made based on the subject of the media content item that promotes the content sponsor; provide, to the content viewer via the media player interface and in relation to the media content item, a first control, the first control facilitating presentation of first additional information pertaining to the subject of the media content item that promotes the content sponsor; and provide, to the content viewer and in relation to the media content item, a second control, the second control being associated with a dissemination operation facilitating presentation of second additional information pertaining to the content creator, wherein a relative prominence of the second control as overlaid on the media player interface is increased in relation to the media player interface to increase exposure for the content creator, the relative prominence of second control being increased based on a selection received from the content sponsor to decrease, in relation to the media player interface, a relative prominence of the first control as overlaid on the media player interface. - View Dependent Claims (9, 10, 11, 12, 13, 14)
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15. A non-transitory computer readable medium having instructions stored thereon that, when executed by a processing device, cause the processing device to perform operations comprising:
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receiving a media content item of a content creator, wherein a subject of the media content item promotes a content sponsor; providing the media content item to a content viewer via a media player interface based on a selection of the media content item by the content sponsor, wherein the selection is made based on the subject of the media content item that promotes the content sponsor; providing, to the content viewer via the media player interface and in relation to the media content item, a first control, the first control facilitating presentation of first additional information pertaining to the subject of the media content item that promotes the content sponsor; providing, to the content viewer and in relation to the media content item, a second control, the second control being associated with a dissemination operation facilitating presentation of second additional information pertaining to the content creator, wherein a relative prominence of the second control as overlaid on the media player interface is increased in relation to the media player interface to increase exposure for the content creator, the relative prominence of second control being increased based on a selection received from the content sponsor to decrease, in relation to the media player interface, a relative prominence of the first control as overlaid on the media player interface; and receiving from the content viewer a selection of the second control. - View Dependent Claims (16, 17)
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Specification