WiFi proximity messaging
First Claim
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1. A method of providing targeted messaging from a network of wireless access points associated respectively with various service subscribers, comprising:
- determining whether a message provider has accessed at least one of a first group of one or more wireless access points or a second group of one or more wireless access points, access to the at least one of the first group of one or more wireless access points or the second group of one or more wireless access points provided in response to receiving an indication from the message provider specifying the at least one of the first group of one or more wireless access points or the second group of one or more wireless access points;
for a particular wireless access point in the first group of one or more wireless access points or the second group of one or more wireless access points, identifying one or more messages associated with the message provider;
receiving a request from a particular wireless device for a targeted message; and
providing at least one of the one or more messages for the particular wireless device in response to receiving the request for the targeted message.
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Abstract
Techniques for utilizing APs and messaging service for delivering personalized message to individual mobile devices connected to internet through APs. In one example embodiment, for any particular wireless AP, a set of messages are identified based at least in part on attributes of the service subscriber associated with the particular wireless AP; and the set of messages are distributed to the particular wireless AP for further distribution to wireless devices in the vicinity of the particular wireless AP.
57 Citations
20 Claims
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1. A method of providing targeted messaging from a network of wireless access points associated respectively with various service subscribers, comprising:
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determining whether a message provider has accessed at least one of a first group of one or more wireless access points or a second group of one or more wireless access points, access to the at least one of the first group of one or more wireless access points or the second group of one or more wireless access points provided in response to receiving an indication from the message provider specifying the at least one of the first group of one or more wireless access points or the second group of one or more wireless access points; for a particular wireless access point in the first group of one or more wireless access points or the second group of one or more wireless access points, identifying one or more messages associated with the message provider; receiving a request from a particular wireless device for a targeted message; and providing at least one of the one or more messages for the particular wireless device in response to receiving the request for the targeted message. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A method of providing targeted messaging to a wireless device comprising:
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determining whether a message provider has chosen to access at least one of a first group of one or more wireless access points or a second group of one or more wireless access points, access to the at least one of the first group of one or more wireless access points or the second group of one or more wireless access points provided in response to receiving an indication from the message provider specifying the at least one of the first group of one or more wireless access points or the second group of one or more wireless access points; receiving a probe request, the probe request containing an information element that specifies one or more characteristics associated with the wireless device; receiving a request for one or more targeted messages in accordance with the one or more characteristics associated with the wireless device; identifying one or more messages associated with the message provider, the one or more messages targeted to the wireless device based on the one or more characteristics associated with the wireless device; and transmitting a response to the request for one or more targeted messages, the response comprising the one or more identified messages. - View Dependent Claims (10, 11, 12, 13, 14)
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15. A system for providing targeted messages to mobile wireless devices, comprising:
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one or more processors; a computer storage media including computer-readable instructions executable by the one or more processors to; receive a first indication from a message provider specifying at least one of a first group of wireless access points or a second group of wireless access points from a network of wireless access points to provide the targeted messages; receive a second indication of a presence of a particular mobile wireless device for at least one of the wireless access points; for a particular wireless access point of the first group or the second group, identify one or more targeted messages associated with the message provider and targeted for the particular mobile wireless device, the identifying based at least in part on attributes of one or more service subscribers associated with the particular wireless access point; and transmit the one or more targeted messages. - View Dependent Claims (16, 17, 18, 19, 20)
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Specification