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Systems and methods for transmitting variable beacon profiles

  • US 9,609,481 B2
  • Filed: 01/14/2015
  • Issued: 03/28/2017
  • Est. Priority Date: 01/14/2014
  • Status: Active Grant
First Claim
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1. A method comprising:

  • receiving, by a server comprising one or processors, a variable beacon profile at a first point in time, the variable beacon profile associated with a wireless beacon and a merchant, wherein the variable beacon profile comprises a rolling identifier changed by the wireless beacon at the first point in time;

    receiving, by the server, a temporal indicator indicating the first point in time;

    determining, by the server based at least in part on the variable beacon profile and the temporal indicator, location information associated with the wireless beacon, wherein determining the location information comprises;

    accessing, by the server and using the rolling identifier and the temporal indicator, a lookup table comprised of associations between rolling beacon identifiers, temporal indicators, and location information in a database associated with the server; and

    determining, by the server based at least in part on accessing the lookup table, the location information; and

    transmitting, by the server, the location information to a service provider application on a mobile device, wherein upon or after receipt of the location information, the service provider application is launched, wherein transmitting the location information to the mobile device comprises at least one of transmitting a SMS message, transmitting a text message, transmitting an email, or transmitting offer information associated with a consumer'"'"'s loyalty account with the merchant to the service provider application executing on the mobile device, wherein the loyalty account comprises at least purchase history, loyalty account points, redeemable coupons, redeemed coupon history, merchant offers, or progress toward a loyalty account prize or offer.

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