Dynamic aggregation and display of contextually relevant content

• US 9,613,008 B2
• Filed: 01/08/2014
• Issued: 04/04/2017
• Est. Priority Date: 06/05/2007
• Status: Active Grant

• Current Assignee: Yahoo Assets LLC
• Original Assignee: AOL Inc. (Apollo Global Management, Inc.)
• Inventors: Newman, Eric, Lockett, James
• Primary Examiner(s): RIES, LAURIE ANNE
• Application Number:
  US14/150,450
• Publication Number:
  US 20140189480A1
• Time in Patent Office: 1,182 Days
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation
• CPC Class Codes: G06F 16/972 Access to data in other repository systems, e.g. legacy data or dynamic Web page generation
• CPC Class Codes: G06F 40/134 Hyperlinking

Abstract

A web-based system scans content for specific terms, and transforms occurrences of the terms into hypertext links. Each hypertext link provides access to a dynamically generated web page which contains aggregated content related to the respective term. The aggregated content may be gathered through a distributed keyword search of various content sources, including web sites and other sources on a wide area network. The results of the keyword search are aggregated into a single page or document, preferably with filtering to remove page elements not well suited for display on a mobile device. Occurrences of specific terms on this dynamically generated page may similarly be transformed into links, such that the user can browse content from various sources within a confined environment.

Claims

1. A computer-implemented method of generating web pages, the method comprising the following operations performed by one or more processors:

identifying a first term in a first web page;

identifying metadata associated with the first term;

identifying, in the first web page, at least one related word for the first term;

generating a hyperlink that includes a query string associated with the first term, the identified metadata, and the at least one related word for the first term identified in the first web page, the hyperlink providing access to a second web page that comprises content items derived from search results using the query string;

scanning the content items in the second web page to identify one or more second terms; and

generating further hyperlinks for the one or more second terms in the second web page.

2. The method of claim 1, wherein the first web page contains textual content that is responsive to a request from a user computing device.

3. The method of claim 2, wherein the operations further comprise presenting the first web page to the user computing device.

4. The method of claim 1, wherein the operations further comprise generating the second web page by aggregating the content items derived from search results using the query, the content items being from one or more web sites.

5. The method of claim 1, wherein the operations further comprise generating the second web page by selecting a highly ranked subset of the content items to be included in the second web page.

6. The method of claim 1, wherein the operation of generating further hyperlinks for the one or more second terms in the second web page comprises creating links that point to the first web page.

7. The method of claim 1, wherein the operations further comprise finding the at least one related word in an index of terms, wherein the index of terms is part of a taxonomy database.

8. The method of claim 1, wherein the query comprises a string of text.

9. The method of claim 1, wherein the at least one related word is a disambiguator associated with the first term.

10. An apparatus for generating web pages, comprising:

a storage device that stores a set of instructions; and

at least one processor coupled to the storage device, the at least one processor being operative with the set of instructions in order to;

identify a first term in a first web page;

identify metadata associated with the first term;

identify, in the first web page, at least one related word for the first term;

generate a hyperlink that includes a query string associated with the first term, the identified metadata, and the at least one related word for the first term identified in the first web page, the hyperlink providing access to a second web page that comprises content items derived from search results using the query string;

scan the content items in the second web page to identify one or more second terms; and

generate further hyperlinks for the one or more second terms in the second web page.

11. The apparatus of claim 10, wherein the first web page contains textual content that is responsive to a request from a user computing device.

12. The apparatus of claim 11, wherein the at least one processor is further operative with the set of instructions to present the first web page to the user computing device.

13. The apparatus of claim 10, wherein the at least one processor is further operative with the set of instructions to generate the second web page by aggregating the content items derived from search results using the query, the content items being from one or more web sites.

14. The apparatus of claim 10, wherein the at least one processor is further operative with the set of instructions to generate the second web page by selecting a highly ranked subset of the content items to be included in the second web page.

15. The apparatus of claim 10, wherein generating further hyperlinks for the one or more second terms in the second web page comprises creating links that point to the first web page.

16. The apparatus of claim 10, wherein the at least one processor is further operative with the set of instructions to find the at least one related word in an index of terms, wherein the index of terms is part of a taxonomy database.

17. The apparatus of claim 10, wherein the at least one related word is a disambiguator associated with the first term.

18. A tangible, non-transitory computer-readable medium that stores a set of instructions that, when executed by at least one processor, cause the at least one processor to perform a method comprising:

identifying a first term in a first web page;

identifying metadata associated with the first term;

identifying, in the first web page, at least one related word for the first term;

generating a hyperlink that includes a query string associated with the first term and the at least one related word for the first term identified in the first web page, the hyperlink providing access to a second web page that comprises content items derived from search results using the query string;

scanning the content items in the second web page to identify one or more second terms; and

generating further hyperlinks for the one or more second terms in the second web page.