Social media platform with gamification of user-generated content

• US 9,641,619 B2
• Filed: 10/14/2013
• Issued: 05/02/2017
• Est. Priority Date: 10/14/2013
• Status: Active Grant

• Current Assignee: VUID, Inc.
• Original Assignee: VUID, Inc.
• Inventors: Brophy, Kevin M.
• Primary Examiner(s): Park, Jeong S
• Application Number:
  US14/053,341
• Publication Number:
  US 20150106446A1
• Time in Patent Office: 1,296 Days
• CPC Class Codes: G06Q 30/0207 Discounts or incentives, e.g. coupons or rebates
• CPC Class Codes: G06Q 50/01 Social networking
• CPC Class Codes: H04L 51/52 for supporting social networking services
• CPC Class Codes: H04L 67/12 specially adapted for proprietary or special-purpose networking environments, e.g. medical networks, sensor networks, networks in vehicles or remote metering networks

Abstract

Social media platforms with gamification of user-generated content, wherein users upload content that other users rate, and a winner is declared based on the ratings. In one embodiment, each user can post only once per day. In one embodiment, a random user is invited each day to create a post for display on the main landing page or “Spotlight” page to the entire community, while the remaining posts are in the “Backstage” area. In some embodiments, users are rewarded with cash or other prizes or rewards as an incentive for posting quality content. In one embodiment, the user who accumulates the most “likes” at the end of each calendar month is deemed the winner for that month.

Claims

1. A server-implemented method for operating a social media platform with gamification of user-generated content, the method comprising:

(a) the server permitting a plurality of users to register as members of the social media platform;

(b) the server permitting a plurality of members to upload user-generated content, wherein the server permits each member to upload no more than a limited number of items of user-generated content during each instance of a time interval;

(c) the server permitting members to access user-generated content uploaded by other members of the social media platform and the server displaying, to the accessing members, the accessed user-generated content in a display area of the social media platform;

(d) the server permitting members to rate user-generated content uploaded by other members of the social media platform;

(e) the server aggregating, over a time period comprising multiple instances of the time interval, ratings from a plurality of members; and

(f) the server declaring a winner from among the plurality of members based on the aggregated ratings over the time period, wherein;

steps (a)-(f) are repeated over consecutive instances of the time period;

each instance of the time period comprises multiple instances of the time interval such that the server permits each member to upload more than the limited number of items of user-generated content during each instance of the time period, but the server prevents each member from uploading more than the limited number of items of user-generated content during each instance of the time interval;

for each item of user-generated content, the server permits members to rate the item of user-generated content until the end of the time period and the server accumulates the ratings for the item of user-generated content until the end of the time period; and

the aggregated rating for a member submitting multiple items of user-generated content during the time period is based on a sum of the ratings for all of the multiple items of user-generated content submitted by the member.

2. The method of claim 1, wherein the winner is the user having the highest aggregate rating of uploaded content over the time period.

3. The method of claim 1, wherein step (d) comprises the server permitting members to generate a “

like”

indication for the content.

4. The method of claim 3, wherein step (e) comprises the server counting the number of “

like”

indications.

5. The method of claim 4, wherein step (f) comprises the server declaring, as the winner, the user having the highest count of “

like”

indications over the time period.

6. The method of claim 1, wherein:

the social media platform has a main landing page or showcase page and a secondary display area for content accessible via a manual selection option; and

further comprising;

(g) prior to the beginning of a predetermined time interval, the server randomly selecting one member to create an item of user-generated content; and

(h) during the time interval, the server permitting display of the item of user-generated content on the main landing page or showcase page and the server permitting display of all other items of user-generated content only in the secondary display area.

7. The method of claim 6, further comprising, at the end of the predetermined time interval, the server repeating steps (g) and (h) for a different time interval.

8. The method of claim 6, wherein step (g) is performed by lottery, and each user counts as one lottery entry.

9. The method of claim 8, wherein a user earns one or more lottery entries upon the occurrence of one or more events or conditions.

10. The method of claim 1, wherein the time period is one month.

11. The method of claim 1, wherein step (b) comprises permitting each member to upload only one item of user-generated content during a time interval.

12. The method of claim 11, wherein the time interval is one day.

13. The method of claim 1, wherein the user-generated content includes at least one of:

an image, a video, a portion of text, and a multimedia presentation.

14. The method of claim 1, wherein step (b) comprises permitting members to upload user-generated content anonymously.

15. A server for operating a social media platform with gamification of user-generated content, the server adapted to:

permit a plurality of users to register as members of the social media platform;

permit a plurality of members to upload user-generated content, wherein the server is adapted to permit each member to upload no more than a limited number of items of user-generated content during each instance of a time interval;

permit members to access user-generated content uploaded by other members of the social media platform;

display, to the accessing members, the accessed user-generated content in a display area of the social media platform;

permit members to rate user-generated content uploaded by other members of the social media platform;

aggregate, over a time period comprising multiple instances of the time interval, ratings from a plurality of members; and

declare a winner from among the plurality of members based on the aggregated ratings over the time period, wherein;

the server is adapted to operate the social media platform over consecutive instances of the time period;

each instance of the time period comprises multiple instances of the time interval such that the server permits each member to upload more than the limited number of items of user-generated content during each instance of the time period, but the server prevents each member from uploading more than the limited number of items of user-generated content during each instance of the time interval;

for each item of user-generated content, the server is adapted to permit members to rate the item of user-generated content until the end of the time period and the server is adapted to accumulate the ratings for the item of user-generated content until the end of the time period; and

the aggregated rating for a member submitting multiple items of user-generated content during the time period is based on a sum of the ratings for all of the multiple items of user-generated content submitted by the member.

16. A non-transitory machine-readable medium, having encoded thereon program code, wherein, when the program code is executed by a machine, the machine implements a method for operating a social media platform with gamification of user-generated content, the method comprising:

(a) the server permitting a plurality of users to register as members of the social media platform;

(b) the server permitting a plurality of members to upload user-generated content, wherein the server permits each member to upload no more than a limited number of items of user-generated content during each instance of a time interval;

(c) the server permitting members to access user-generated content uploaded by other members of the social media platform and the server displaying, to the accessing members, the accessed user-generated content in a display area of the social media platform;

(d) the server permitting members to rate user-generated content uploaded by other members of the social media platform;

(e) the server aggregating, over a time period comprising multiple instances of the time interval, ratings from a plurality of members; and

(f) the server declaring a winner from among the plurality of members based on the aggregated ratings over the time period, wherein;

steps (a)-(f) are repeated over consecutive instances of the time period;

each instance of the time period comprises multiple instances of the time interval such that the server permits each member to upload more than the limited number of items of user-generated content during each instance of the time period, but the server prevents each member from uploading more than the limited number of items of user-generated content during each instance of the time interval;

for each item of user-generated content, the server permits members to rate the item of user-generated content until the end of the time period and the server accumulates the ratings for the item of user-generated content until the end of the time period; and

the aggregated rating for a member submitting multiple items of user-generated content during the time period is based on a sum of the ratings for all of the multiple items of user-generated content submitted by the member.

17. A server-implemented method for operating a social media platform having a main landing page or showcase page and a secondary display area for content accessible via a manual selection option, the method comprising:

(a) the server permitting a plurality of users to register as members of the social media platform;

(b) the server permitting a plurality of members to upload user-generated content, wherein the server permits each member to upload no more than a limited number of items of user-generated content during each instance of a time interval;

(c) the server permitting members to access user-generated content uploaded by other members of the social media platform over a time period comprising multiple instances of the time interval;

(d) prior to the beginning of a predetermined time interval, the server randomly selecting one member to create an item of user-generated content; and

(e) during the time interval, the server permitting display of the randomly-selected item of user-generated content on the main landing page or showcase page and permitting display of all other items of user-generated content only in the secondary display area, wherein;

steps (a)-(e) are repeated over consecutive instances of the time period;

each instance of the time period comprises multiple instances of the time interval such that the server permits each member to upload more than the limited number of items of user-generated content during each instance of the time period, but the server prevents each member from uploading more than the limited number of items of user-generated content during each instance of the time interval;

for each item of user-generated content, the server permits members to rate the item of user-generated content until the end of the time period and the server accumulates the ratings for the item of user-generated content until the end of the time period; and

the aggregated rating for a member submitting multiple items of user-generated content during the time period is based on a sum of the ratings for all of the multiple items of user-generated content submitted by the member.

18. The method of claim 17, wherein an item of user-generated content in the secondary display area can be displayed only by accessing the secondary display area via the manual selection option.

19. A server for operating a social media platform having a main landing page or showcase page and a secondary display area for content accessible via a manual selection option, the server adapted to:

permit a plurality of users to register as members of the social media platform;

permit a plurality of members to upload user-generated content, wherein the server is adapted to permit each member to upload no more than a limited number of items of user-generated content during each instance of a time interval;

permit members to access user-generated content uploaded by other members of the social media platform over a time period comprising multiple instances of the time interval;

prior to the beginning of a predetermined time interval, randomly select one member to create an item of user-generated content; and

during the time interval, permit display of the randomly-selected item of user-generated content on the main landing page or showcase page and permit display of all other items of user-generated content only in the secondary display area, wherein;

the server is adapted to operate the social media platform over consecutive instances of the time period; and

each instance of the time period comprises multiple instances of the time interval such that the server permits each member to upload more than the limited number of items of user-generated content during each instance of the time period, but the server prevents each member from uploading more than the limited number of items of user-generated content during each instance of the time interval;

for each item of user-generated content, the server is adapted to permit members to rate the item of user-generated content until the end of the time period and the server is adapted to accumulate the ratings for the item of user-generated content until the end of the time period; and

the aggregated rating for a member submitting multiple items of user-generated content during the time period is based on a sum of the ratings for all of the multiple items of user-generated content submitted by the member.

20. The method of claim 19, wherein an item of user-generated content in the secondary display area can be displayed only by accessing the secondary display area via the manual selection option.

21. A non-transitory machine-readable medium, having encoded thereon program code, wherein, when the program code is executed by a machine, the machine implements a method for operating a social media platform having a main landing page or showcase page and a secondary display area for content accessible via a manual selection option, the method comprising:

(a) permitting a plurality of users to register as members of the social media platform;

(b) permitting a plurality of members to upload user-generated content, wherein each member is permitted to upload no more than a limited number of items of user-generated content during each instance of a time interval;

(c) permitting members to access user-generated content uploaded by other members of the social media platform over a time period comprising multiple instances of the time interval;

(d) prior to the beginning of a predetermined time interval, randomly selecting one member to create an item of user-generated content; and

(e) during the time interval, permitting display of the randomly-selected item of user-generated content on the main landing page or showcase page and permitting display of all other items of user-generated content only in the secondary display area, wherein;

steps (a)-(e) are repeated over consecutive instances of the time period;

each instance of the time period comprises multiple instances of the time interval such that the server permits each member to upload more than the limited number of items of user-generated content during each instance of the time period, but the server prevents each member from uploading more than the limited number of items of user-generated content during each instance of the time interval;

for each item of user-generated content, the server permits members to rate the item of user-generated content until the end of the time period and the server accumulates the ratings for the item of user-generated content until the end of the time period; and

the aggregated rating for a member submitting multiple items of user-generated content during the time period is based on a sum of the ratings for all of the multiple items of user-generated content submitted by the member.

22. The method of claim 21, wherein an item of user-generated content in the secondary display area can be displayed only by accessing the secondary display area via the manual selection option.