Sponsored story sharing user interface

• US 9,645,702 B2
• Filed: 12/20/2013
• Issued: 05/09/2017
• Est. Priority Date: 11/05/2007
• Status: Active Grant

• Current Assignee: Meta Platforms, Inc. (f/k/a Facebook, Inc.)
• Original Assignee: Meta Platforms, Inc. (f/k/a Facebook, Inc.)
• Inventors: Schoen, Kent, Li, Ning, Jin, Robert Kang Xing, Zigoris, Philip Anastasios, Gronski, Jessica, Walke, Jordan, Giovanola, Eric Michel
• Primary Examiner(s): Gaffin, Jeffrey A
• Assistant Examiner(s): HUERTAS TORRES, AYESHA E
• Application Number:
  US14/137,834
• Publication Number:
  US 20140108965A1
• Time in Patent Office: 1,236 Days
• CPC Class Codes: G06F 3/0481 based on specific properties of the displayed interaction object or a metaphor-based environment, e.g. interaction with desktop elements like windows or icons, or assisted by a cursor's changing behaviour or appearance
• CPC Class Codes: G06Q 10/10 Office automation; Time management
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute
• CPC Class Codes: G06Q 50/01 Social networking
• CPC Class Codes: H04L 65/403 Arrangements for multi-party communication, e.g. for conferences data switching systems for conference H04L12/18; arrangements for connecting several subscribers to a common circuit, i.e. affording conference facilities H04M3/56; television conferencing systems H04N7/15

Abstract

A method includes monitoring an activity stream to identify actions that match stored sponsored story specifications, for providing one or more sponsored stories to a viewing user. The sponsored story specifications include a visual specification for the sponsored story, and matched sponsored stories are ranked for a viewing user. Users can set privacy preferences related to sponsored stories. The ranking and privacy settings contribute to which sponsored stories are provided for display to the viewing user.

Claims

1. A non-transitory computer-readable memory storing a computer program executable by a processor, the computer program producing a user interface comprising:

computer code for rendering a sponsored story area displaying story content, from an organic activity feed of stories in a social networking system, to be promoted as a sponsored story by a user of the social networking system;

computer code for rendering a comment area displaying a text box capable of receiving a comment for inclusion in the sponsored story; and

computer code for rendering a selectable sharing control for sharing the sponsored story by the user at a location within the social networking system, wherein selection of the sharing control creates the sponsored story from the story content and the comment.

2. The computer program of claim 1, wherein the sponsored story comprises information about an interaction performed by the user, the interaction related to an entity.

3. The computer program of claim 2, wherein the sponsored story further comprises a link associated with the entity.

4. The computer program of claim 2, wherein the entity comprises a business, an individual, a television show, an application, or a physical location.

5. The computer program of claim 1, wherein the sponsored story is shared on a profile page of the user.

6. The computer program of claim 1, wherein the sponsored story is an advertisement.

7. The computer program of claim 1, further comprising an executable process that shares the sponsored story by the user at the location within the social networking system.

8. A method comprising:

rendering a sponsored story area displaying story content, from an organic activity feed of stories in a social networking system, to be promoted as a sponsored story by a user of the social networking system;

rendering a comment area displaying a text box capable of receiving a comment for inclusion in the sponsored story; and

rendering a selectable sharing control for sharing the sponsored story by the user at a location within the social networking system, wherein selection of the sharing control creates the sponsored story from the story content and the comment.

9. The method of claim 8, wherein the sponsored story comprises information about an interaction performed by the user, the interaction related to an entity.

10. The method of claim 9, wherein the sponsored story further comprises a link associated with the entity.

11. The method of claim 9, wherein the entity comprises a business, an individual, a television show, an application, or a physical location.

12. The method of claim 8, wherein the sponsored story is shared on a profile page of the user.

13. The method of claim 8, wherein the sponsored story is an advertisement.

14. The method of claim 8, further comprising an executable process that shares the sponsored story by the user at the location within the social networking system.

15. A computer program product comprising a non-transitory computer-readable storage medium containing computer program code for performing the steps:

rendering a sponsored story area story content, from an organic activity feed of stories in a social networking system, to be promoted as a sponsored story by a user of the social networking system;

rendering a comment area displaying a text box capable of receiving a comment for inclusion in the sponsored story; and

rendering a selectable sharing control for sharing the sponsored story by the user at a location within the social networking system, wherein selection of the sharing control creates the sponsored story from the story content and the comment.

16. The computer program product of claim 15, wherein the sponsored story comprises information about an interaction performed by the user, the interaction related to an entity.

17. The computer program product of claim 16, wherein the sponsored story further comprises a link associated with the entity.

18. The computer program product of claim 16, wherein the entity comprises a business, an individual, a television show, an application, or a physical location.

19. The computer program product of claim 15, wherein the sponsored story is shared on a profile page of the user.

20. The computer program product of claim 15, further comprising an executable process that shares the sponsored story by the user at the location within the social networking system.